MADISON, WI (BRAIN) — Planet Bike has revised its minimum advertised pricing policy to limit the sale of its accessories on auction sites. The new guidelines also set the minimum advertised price at 5 percent below MSRP. In the past this has ranged between 10 to 20 percent.
The new MAP policy goes into effect Jan. 1.
Planet Bike also announced retail price reductions across its lighting and computer categories effective Jan. 1. Dealer margins are unchanged.
For more information retailers can contact map@planetbike.com or call 886-256-8510.