PORTLAND, OR (BRAIN)— Yakima Products has expanded the territory covered by one of its sales rep groups, Rocky Mountain Rep Group. Effective Wednesday, Rocky Mountain will represent Yakima in Colorado and New Mexico, as well as Utah and Wyoming.
“We’re delighted to continue working with Rocky Mountain in an expanded partnership,” said Dan LeRose, Yakima national sales director. “(Rocky Mountain principal) Rich Kuipers has been a long-standing Yakima sales representative with extensive experience in the category. Rich’s industry knowledge and customer relations make him and his team a perfect fit for this territory. We are confident they will be able to expand and deepen Yakima’s presence there.”