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Mavic, other Amer brands, to use PFWweb

Published June 25, 2012

ALLEN, TX (BRAIN) Monday June 25 2012 4:05 PM MT—Amer Sports Group has reached a multi-year agreement with PFWeb, Inc., an e-commerce company, for all of its brands, which include Mavic, Salomon, Atomic, Wilson, Suunto and Bonfire.

PFSweb already supports Suunto's e-commerce activity in the U.S.

"We chose to extend our relationship with PFSweb within the U.S. due to their exemplary direct-to-consumer support for our brands across Europe and the fact that they are able to give each of our brands unique consideration while providing our consumers the same high quality service that they experience within our brands' stores," said Victor Duran, a senior vice president at Amer Sports.

PFSweb's services include interactive marketing, e-commerce technology, global fulfillment and logistics, customer care, financial services, and order management. Clients include Procter & Gamble, L'Oreal, LEGO, Columbia Sportswear, Sorel, Carter's, Lucky Brand Jeans, and Xerox.