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Hawley to Distribute First Endurance

Published May 25, 2011

LEXINGTON, SC (BRAIN)—The Hawley Company is now distributing First Endurance and FuelBelt products.

First Endurance is known for performance supplements and utilizes their passion for competition in their development of professional products such as Optygen, Ultragen, EFS and MutliV. “We’ve always carried nutritional supplements,” said product director Derrick Boatwright. “Adding First Endurance allows us to offer one of the most comprehensive nutritional product selections available to IBDs.”

Staying inline with performance oriented products and helping their dealers to cater to the growing multisport market, Hawley is also bringing FuelBelt products on board. “Triathlon all-star Chrissie Wellington has set two consecutive Ironman world records using FuelBelt gear,” Boatwright said. “That’s just the kind of winning product we want to provide to our dealers.”

Topics associated with this article: Distributor news