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Lambert to Distribute Look in Canada

Published August 6, 2010

LEVIS, Quebec (BRAIN)—Lambert will become the exclusive distributor of all Look products in Canada.

As of 2011 Lambert will distribute Look pedals, frames, bikes and apparel.

“While Lambert has been distributing Look pedals for nearly a year already, offering the entire product line under one roof will greatly facilitate IBDs access to Look’s stellar expertise,” said Sylvain Caya, general manager at Lambert. “Our strong network of IBDs currently carrying Look pedals can only benefit from Lambert’s strong and progressive relationship with Look.”

“Look is the industry reference in carbon,” said André Trudeau, products director at Lambert. “And in 2011, our dealer partners will truly enjoy the fruit of Look’s latest innovations.”

Look’s 2011 bicycles will be available for ordering as of mid-August, and will be showcased at Lambert’s booth (100-101) during ExpoCycle 2010 in Montreal, from September 12-14.

Topics associated with this article: Distributor news