MONTEREY, CA (BRAIN)—It looks as though the law of averages has finally up to Sea Otter Classic, as the weather forecast doesn't call for rain today through Sunday, with temps reaching the low 70s by Sunday.
"We will have a strong turnout this weekend," said Frank Yohannan, president and chief executive officer of the Sea Otter Classic. "A terrific weather forecast is making a positive impact."
According to Yohannan, athlete entries are up 18 percent, while exhibitor sales are up 35 percent.
One addition that excites the Sea Otter crew is a new criterium race, which takes place today.
"The additional race makes the Sea Otter Classic an even better value for road cyclists, who now have the opportunity to compete in three different events—road racing, circuit racing and crit racing," said Jeff Frost, director of athlete services of the Sea Otter Classic.
Another addition is the Bicycle Leadership Conference, which is being held in conjunction with Sea Otter. It started yesterday and ends tomorrow.
Sea Otter organizers entered a partnership with the Bicycle Suppliers Association to host the industry conference through 2011.
"We think it's going to be a good fit," Yohannan said. "People can come out a day or two earlier than usual. It's two great events at the same time."
Next year's show will take place April 15-18.
Keep tuning into our website for continuing news and blog coverage of this year's Sea Otter Classic.
—Jason Norman
