News
EUGENE, Ore. (BRAIN) —Rolf Prima has added Ming Tan to its outside sales rep force to help manage and grow the wheel maker’s Northern California territory.

ENCINITAS, Calif. (BRAIN) — A Southern California retailer has launched a policy mandating that customers sign a code of conduct on cycling behavior before purchasing shop-branded jerseys or cycling kits.
BOULDER, Colo. (BRAIN) — The North American Handmade Bicycle Show has hired Smak Strategies as the show's public relations agency fo record. Smak, based in Boulder, Colorado, will provide strategic public relations and marketing services.

WASHINGTON (BRAIN) — Louis Garneau Sports is recalling about 1,180 aero bike helmets because of concerns about how the helmet material provides head protection in cold weather. The company is cooperating with the U.C. Consumer Product Safety Commission on the recall.
Cycling participation is a big topic in the bicycle trade. The idea that "a rising tide (of participation) lifts all boats" is a great theory and gives direction and hope for the future. But when the tide refuses to rise, the quest for individual company growth can lead to all sorts of tension.

PARSIPPANY, N.J. (BRAIN) — John K Levi, Kent International's former senior vice president, passed away Monday at the age of 77.
MUKILTEO, Wash. (BRAIN) — FSA-USA said Wednesday that due to more cost-effective manufacturing process, the company has lowered prices on its K-Force and Afterburner hydraulic disc brakes but is maintaining existing margins.
BOULDER, Colo. (BRAIN) — Representatives from Advanced Sports International, Accell Group, Specialized, Continental Tires, the Outdoor Alliance and Bosch met with members of Congress and other Washington, D.C., power brokers during PeopleForBikes' fourth Executive Fly-In last week.
WEST PALM BEACH, Fla. (BRAIN) — In an interview with Bicycle Retailer and Industry News, BikeStreet USA president and chief operating officer Dustin Netral said that the retail chain expects to finalize the sale of assets and inventory by the end of November.

TAMPA, Fla. (BRAIN) — Atomik Carbon, a new brand out of Florida, is hitting the market this year with carbon rims and handlebars.
RIVERSIDE, Conn. (BRAIN) — Tom Osgood, the former senior vice president and global chief human resources officer at Dorel Industries, has joined K. Russo Consulting, where he will launch a new human resources advisory practice.
COLORADO SPRINGS, Colo. (BRAIN) — USA Cycling will conduct the first ever U.S. national championship event for fat tire bikes next year. The Fat Bike National Championships will be held in Ogden, Utah, on Valentine's Day, Feb. 14.
MILWAUKEE (BRAIN) — Fyxation's full line of frames, parts and accessories are now available in Canada through an exclusive distribution agreement with Outdoor Gear Canada. The agreement took effect Oct. 1