News

Posted March 6, 2017

BOSTON (BRAIN) — Vittoria Industries North America has added Mike King to its growing roster of athletes and ambassadors.

Posted March 6, 2017

LOUISVILLE, Colo. (BRAIN) — Pearl Izumi has hired Chris Sword as president. He replaces Mike O'Connor, who served as president of the Shimano-owned company before retiring in December 2016.

Posted March 6, 2017

ZWOLLE, Netherlands (BRAIN) — The Italian distributor Larm is now carrying FFWD's product line. 

Posted March 3, 2017

SUN VALLEY, Idaho (BRAIN) — A documentary about Rebecca Rusch's 1,200-mile attempt to ride the historic Ho Chi Minh trail through Vietnam, Laos and Cambodia will premiere in the athlete's hometown of Sun Valley this month.

Posted March 3, 2017

ROCHESTER, N.Y. (BRAIN) — Blackout Distribution and Cinema BMX have recently hired Harley Haskett as the new creative director for both brands.

Posted March 3, 2017

GIRONA, Spain (BRAIN) — Organizers of the Sea Otter Europe Costa Brava-Girona Bike Show said they have more than 200 brands confirmed for the festival's Expo area.

Posted March 3, 2017

ST-AUGUSTIN-DE-DESMAURES, Québec (BRAIN) — Canadian mountain biker Geoff Kabush is planning a year of chasing race adventures around the globe on a new one-man sponsorship program with title sponsors Scott Sports and Maxxis.

Posted March 3, 2017

GOLDEN, Colo. (BRAIN) — Feedback Sports LLC has promoted two employees: Jeff Nitta and Katie Macarelli. 

Posted March 3, 2017

IRVINE, Calif. (BRAIN) — Dave Cullinan, a former world champion downhill racer who has been Troy Lee Design's national sales manager, is joining Rokform as its new vice president of business development.

Posted March 3, 2017

ALISO VIEJO, Calif. (BRAIN) — Highway Two has named two new company-direct territory managers in California.

Posted March 2, 2017

SEATTLE (BRAIN) — Chuck Wurster, the vice president of RacerMate Inc., announced Thursday that the company was ending production of its CompuTrainer smart trainer. Wurster said RacerMate will continue to manufacture its Velotron ergometer, which is used in research settings.

Posted March 2, 2017
This issue's question: What do you do to improve operations and profitability in your store?

LAGUNA HILLS, Calif. (BRAIN) — State of Retail is one of the most consistently read departments in Bicycle Retailer's print magazine. In each issue 10 retailers weigh in on topics that affect their business, the industry and their communities. BRAIN is now publishing a version of the column online, allowing readers to respond in our comments section.

Posted March 2, 2017
A Bell Joy Ride in Knoxville last year.

SCOTTS VALLEY, Calif. (BRAIN) — For its second year, Bell is expanding its Bell Joy Ride program from eight to 12 markets. The program's mission is to get more women mountain biking, more often.

The expansion means the addition of six new ambassadors and four new regions.

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