News
VANCOUVER, British Columbia (BRAIN)–Sugoi has completely redesigned its Web site by boosting the company's e-commerce function, which has seen a 45 percent increase in sales over the past year.
SALT LAKE CITY, UT (BRAIN)—Backcountry.com has thrown the switch on its new bicycling channel, Chainlove.com.
SARATOGA SPRINGS, NY (BRAIN)—Serotta's Factory Studio and Fit Lab opened today. It's a full-service, retailer and consumer-focused experience, representing the essence of the company’s fitting, technology and manufacturing prowess in a world class environment.
"Bo Diddley caught a nanny goat,
To make his pretty baby a Sunday coat,
Bo Diddley caught a bearcat,
To make his pretty baby a Sunday hat."
—Bo Diddley (December 30, 1928 – June 2, 2008)
WINTER PARK, CO (BRAIN)—Athletes are now able to register for this year’s Crankworx Colorado events taking place at Winter Park Resort July 31 – August 3.
MONTEREY, CA (BRAIN)—California State Assemblyman John Laird has named Light & Motion as the Small Business of the Year for the 27th Assembly District.
BOULDER, CO (BRAIN)—Zeal Optics has opened a new distribution, customer service and showroom at its new facility on Pearl Street in Boulder, Colorado.
NEWBURY PARK, CA (BRAIN)—On Sunday, May 25, a team of bicyclists rode a victory lap around Lowe’s Motor Speedway in Charlotte, North Carolina, just before the start of the Coca Cola 600. They had completed a week long ride that began at Walter Reed Medical Center in Washington DC.
BOULDER, CO (BRAIN)—Selling Cycling 2008 consists of 28 three-to-five-minute training modules, available either on DVD or online.
There is also online Product Category training for 32 different bike and accessory categories, and over 4,000 individual product SKUs from 75 top brands.
IRVINE, CA (BRAIN)—Shimano gives its top of the line road group an entirely new look with design elements integrating the crank, derailleurs and brakes together, just like on XTR and XT.
ST.PAUL, MN (BRAIN)—A U.S. district court judge last week denied Trek’s request to move an ongoing lawsuit with LeMond Cycling from Minnesota to Wisconsin.
TEMPE, AZ (BRAIN)—Titus Cycles now has a Titus Summer Trade-In Program on two of its key aluminum full-suspension bikes.
GREENVILLE, SC (BRAIN)—Hincapie Sportswear has hired Philip Martindale as its new director of international sales. Martindale will be responsible for developing Hincapie retail apparel business in markets outside North America.
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