News
REDDING, CA (BRAIN)—Come June 22 women will not have to wade through lots of words about men racing for a sentence or two about the women’s race that happened at the same time; they will now get a magazine of their own.
HALES CORNER, WI (BRAIN)—Wheel and Sprocket’s annual Bike Expo went well this year, but not so well that owner Chris Kegel ended up with a shaved head.
BERKELEY, CA (BRAIN)—When she was told that as a woman she couldn’t join an expedition to climb Mt. McKinley, Arlene Blum recruited five other women and in 1970 led the first women’s team up Mt. McKinley.
Just when you thought it was safe to go back on the sidewalk, Segway and GM team up for a two-wheeled version of that silly-ass scooter, dubbed PUMA, short for “Personal Urban Mobility and Accessibility.” Huh. I thought that was why God gave us feet. You can even strap a pair of Pumas onto ‘em, if you’re so inclined. And they won’t cost you one-sixth of what a car costs today, which is as close as Segway chief Jim Norrod would come to discussing a price point with the Detroit Free Press.
RANCHO SANTA MARGARITA, CA (BRAIN)—The OC Bicycle Swap Meet is happening again at Serfas headquarters in Rancho Santa Margarita at 8 a.m. - noon on Saturday, May 9.
GREENVILLE, SC (BRAIN)—Hincapie Sportswear has launched a new website to promote the company’s Hincapie Premium Denim Collection.
SANTA ANA, CA (BRAIN)—For some time the National Bicycle Dealers Association has promoted its support of fair trade in business taxation, whether it be via physical store or Internet, and has aligned itself with organizations like the e-fairness coalition.
CENTRAL ISLIP, NY (BRAIN)—The CIT Group filed an objection on Wednesday to allegations of financial misconduct leveled against them by Asian suppliers of bankrupt Iron Horse Bicycle Company.
BEDFORD, PA (BRAIN)—Betty Slaton has seen layoffs before.
COON VALLEY, WI (BRAIN)—Mt. Borah has just completed its latest upgrade to the company's stock cycling apparel website, www.mtborah.com (click on link).
Dealers now have a quick and easy way to place orders with Mt. Borah, 24 hours a day, seven days a week.
TARENTUM, PA (BRAIN)—It’s hard to find a more loyal Cannondale dealer than Pennsylvania native George Gatto.
Gatto Cycle Shop has been carrying Cannondale since the brand was in the motorcycle business.
CHICAGO, IL (BRAIN)—The SRAM Cycling Fund has awarded a $200,000 grant to be paid over two years to the European Cyclists’ Federation.
MILL VALLEY, CA (BRAIN)—Wilderness Trail Bikes has added Kenny Burt to the company’s U.S. Tech Rep team.
WTB is ramping up its tech rep team to strategically increase its brand awareness and sales across the country.
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