News

Posted September 22, 2009

LAS VEGAS, NV (BRAIN)—If Monday’s motto at Outdoor Demo was “true grit,” Tuesday’s was “true fun,” as the sun shone less fiercely and the crowds were denser.

Posted September 22, 2009

Check out video from the Specialized Ride to Interbike for Susan G. Komen for the Cure.

Posted September 21, 2009

ARLINGTON, VA (BRAIN) —Freshbikes Franchising, LLC, a new company formed by two Conte’s Bicycle and Fitness franchise owners, will take over the entire Conte’s franchise system, the company announced on Monday.

Posted September 21, 2009

Attention all you Tweeters at Interbike: The official Tweetup takes place tonight at 7 p.m. at Lavo, a bar inside the Palazzo. Sip on free drinks while meeting the faces behind industry tweets. For more info see @Bike_Tweetup.

Posted September 21, 2009

CHAPEL HILL, NC (BRAIN)—Performance Bicycle has selected 3point5.com to provide online training for Performance’s retail sales people.

Posted September 21, 2009

LAS VEGAS, NV (BRAIN)—Lake Cycling has entered into a distribution partnership with Veltec Sports.

Posted September 21, 2009

LAS VEGAS, NV (BRAIN)—Tomac has introduced the Vanish 160 for 2010—an all-day pedaling bike for the roughest of terrain.

Posted September 21, 2009

LAS VEGAS, NV (BRAIN)—Santa Cruz Bicycles is going where no manufacturer has gone before—a carbon fiber 29er called the Tallboy.

According to Santa Cruz marketing project manager Mike Ferrentino, the company has been experiencing a growing demand for a 29er over the last couple of years.

Posted September 20, 2009

I really didn’t knew what I was getting into when I signed on to join Specialized president Mike Sinyard, staff, dealers and fellow journalists for a 660-mile, six-day ride from Morgan Hill, California to Las Vegas for Interbike. But Mike had personally invited me and BRAIN publisher Marc Sani, a ride veteran, assured me it was an experience not to be missed. He was right.

Posted September 20, 2009

"I gotta say it now, better loud than too late."

—Eddie Vedder on Pearl Jam's new track "Amongst the Waves." The album "Backspacer" comes out tomorrow.

Posted September 20, 2009

HOUSTON, TX (BRAIN)—Diadora Sport Srl of Caerano San Marco, Italy has appointed Trialtir-USA of Houston, Texas distributor for cycling shoes and accessories for the USA market.

Posted September 20, 2009

LAS VEGAS, NV (BRAIN)—World Bicycle Relief and the SRAM Cycling Fund are hosting the 4th Annual open forum, “The Power of Bicycles,” on Thursday, Sept. 24 at 9:30 a.m. in Sands Conference Room 105. All Interbike attendees are invited to attend the discussion with F.K.

Posted September 20, 2009

LAS VEGAS, NV (BRAIN)—Bikes Belong and Interbike will invest more than $50,000 during the next two years to improve bicycling conditions for children in Las Vegas—the international trade show’s host city.

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