News
VAN NUYS, CA (BRAIN)—Giro has announced plans to broaden its product portfolio with a new line of men’s and women’s cycling shoes set to launch this fall.

CENTERVILLE, OH (BRAIN)—Rick Vosper updated his LinkedIn profile last week to reflect his new title: director at Airborne Bicycles.

Last week we took on Size, Retailer-Friendliness, Anti-Advocacy, Anti-Preseason, and A Business Model as five things Bike 2.0 isn’t.
VISTA, CA (BRAIN)—Electra Bicycle Company has been awarded U.S. Patent No. 7740262 for the Easy Riding Bicycle.
HONOLULU, HI (BRAIN)—The Hawaii Department of Health, Healthy Hawaii Initiative (“DOH HHI”) has awarded contract for a B-cycle bike sharing pilot system in Kailua town.

Our very own Mad Dog sicks his teeth into Republican gubernatorial candidate Dan Maes, who warned voters that Denver Mayor John Hickenlooper's policies, particularly his efforts to boost bike riding, are "converting Denver into a United Nations community."
“We’re really excited about this rather unique collaboration between a bike company and arts organization. We’re looking forward to bringing the Disposable Film Festival to new audiences, while offering an event that caters to cyclists and bike communities in cities across the globe.”
BRANFORD, CT (BRAIN)—While other retailers in the New Haven/Branford area have scaled back operations in this challenging economy, Paul von Maffei, owner of Action Sports, believed he could grow his operation.
SAN DIEGO, CA (BRAIN)—The National BMX Hall of Fame 2010 inductees have been announced.
Below are the six being inducted this year:
EMERYVILLE, CA (BRAIN)—Shelia Moon Cycling Apparel has relocated from its Oakland, California headquarters to the neighboring city of Emeryville.
"We will be increasing our square footage by one-third," owner Sheila Moon said.
The company's new address:
BRNO, Czech Republic (BRAIN)—A brand new company named Equinox Europe will launch into the European market first.
BY LYNETTE CARPIET
KEYSTONE, CO—Oxygen levels were low but spirits were palpably high at Specialized’s dealer launch in Keystone, a popular winter resort west of Denver that sits at more than 9,000 feet above sea level.