FORT WILLIAM, United Kingdom (BRAIN) — Crankbrothers is offering a limited edition Steve Peat Signature Mallet DH pedal in honor of an athlete who has used Crankbrothers pedals since 2003.
The signature pedals, individually numbered and limited to 1,000 pairs, will be available for purchase at the Fort William World Cup this weekend. Peat will be on-hand to sign autographs and share stories with fans. Following the event, the remaining pedals will be available exclusively through dealers in the United Kingdom for £134.99.
A portion of proceeds from each pair sold will go to establish the Steve Peat Syndicate Scholarship Fund under the Crankbrothers For Others program. The scholarship fund will enable the SPS to offer support, training, and equipment to exceptional young riders who do not have the financial resources to buy into the program.
"It is great to have such support from Crankbrothers for my SPS riders. We try to give them the best advice and training, so it's only right to give them the best equipment. These pedals are a great way to help support the program," said Steve Peat.
Kellen Trachy, Crankbrothers' global marketing manager, said, "Peaty is an absolute legend, and what better way to celebrate his contributions to the sport than by commemorating the pedals that have been under his feet at every World Cup for over a decade,. The signature pedals are the perfect way to celebrate Peaty in his final season of racing and support his passion for developing the next generation of riders through the Steve Peat Syndicate."