LONG BEACH, Calif. (BRAIN) — ACT Lab, an independent third-party laboratory that conducts safety and compliance testing for the bike and outdoor industries, has added bike industry veteran Phil Bash to its global sales team.
Bash previously worked at Polar Bottle as sales director, where he managed domestic, international, and custom/OEM sales. He has more than ten years' experience in the bicycle and outdoor industries.
"Phil's supply-side experience with manufacturers in China, combined with his knowledge of consumer product compliance planning is ideal for this role," said ACT's president, John Bogler.
At ACT Lab, Bash will manage key global accounts, with a special focus on China sales through ACT Taicang, the largest of ACT's Asia-based laboratories. The company additionally has labs in Long Beach, Calif., and Taichung, Taiwan, where it conducts product evaluation, research and development, auditing, and quality control services.
"Phil will take charge of sales in China and help our existing and new customers with the critical testing they need, whether they are sourcing products in China for export to North America, Europe or other regions, or manufacturing and selling products domestically within the Chinese market," Bogler said.
ACT Lab's sales team now consists of more than a dozen people worldwide.
Bash is based in Boulder, Colorado, and can be reached at pbash@act-lab.com.