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Amer Sports hires Lund as HR officer and executive board member

Published June 16, 2016

HELSINKI (BRAIN) — Amer Sports has hired Sebastian Lund as its new chief HR officer and member of the company's executive board. Lund, who joins Amer Sports after a 20-year career at Procter & Gamble in the United States and Europe, replaces Terhi Heikkinen, who is leaving the company at the end of August. Lund will officially join Amer on Oct. 1.

Lund will report to Heikki Takala, Amer Sports' president & CEO. 

Takala said, "I am pleased to welcome Sebastian Lund who will bring us significant experience in synchronizing strategy, structure, and capabilities, and driving productivity and strategic renewal. Amer Sports' ambition is to accelerate growth through focused strategic choices, and Sebastian will be a key partner in driving us to the next level. I want to thank Terhi Heikkinen for her contributions to the company over the past seven years. Terhi built us a world-class HR process which continues to be a backbone for the company. As Terhi now pursues her next career step, we wish her all the best."

Amer owns Mavic and Enve.