STUTTGART, Germany (BRAIN) — Joe Parkin, the former editor at Bike and Paved magazines, is joining the Germany-based Enduro Mountainbike Magazine as its chief editor for the U.S.
Parkin will be responsible for assembling and leading a team of editors and test riders in the United States and Canada, and managing Enduro's industry relations in North America.
Enduro is a bi-monthly digital magazine, with issues available for free download from the Apple App Store, Google Play and at enduro-mtb.com. The two-year-old title claims a 900 percent growth in readership in 2014, attracting 80,000 readers per issue.
"I've been watching what these guys have been doing for a while now, and am truly excited for the opportunity," said Parkin. "The Enduro crew is so passionate and forward-thinking. The digital-magazine platform, and lack of large corporate oversight, allows Enduro to react quickly to both reader and industry trends. I know this is going to be a really cool ride."
