LOUISVILLE, Colo. (BRAIN) — Used gear outlet The Pro's Closet is merging with The Radavist, a cycling website founded by John Watson.
The companies said the merger will offer readers of The Radavist and TPC "expanded content and merchandise offerings supported by larger editorial, production, and operations teams."
TPC's resources will enable The Radavist to broaden its content and merchandise offerings and develop future collaborations with leading creatives, brands, and independent makers, the companies said Monday.
"We love The Radavist. We're long-time readers and The Radavist ethos is directly aligned with ours," said TPC's CEO, John Levisay. "John and (Radavist lead designer Cari Carmean) inspire millions of people to love bikes, respect the land, and go on adventures. We're very excited to welcome them, their contributors, and The Radavist community into The Pro's Closet family and to be a part of the expansion of the site."
"I have so much respect for what John and Cari have built and the passionate community they have helped create," said TPC's founder, Nick Martin. "As founders, you live and breathe the business day in and day out. John has been running it wide open for 15 years and we are excited to provide him with more tools in his toolbox to continue doing more of what he does best, spreading the love of cycling and the great outdoors."
The Radavist and The Pro's Closet said they are committed to honoring all existing advertising contracts and to maintaining The Radavist as a free site with no paywall.
