SEATTLE (BRAIN) — Rad Power Bikes will provide e-bikes exclusively to Domino’s pizza franchises later this year, according to an agreement announced Tuesday.
Domino’s started a pilot program earlier this year to test an e-bike delivery service. According to Domino’s, locations using Rad Power e-bikes instead of cars had better delivery times and customer service scores.
The Rad Power Bikes’ Commercial Division designed the custom model after its RadCity Step-Thru commuter e-bike. Each Domino’s e-bike can transport up to 12 large pizzas in heatwave bags, in addition to drinks and sides.
“We built a tailored delivery solution for Domino's that is setting an exciting example for how e-bikes can be used to benefit business efficiency and employee satisfaction,” said Brian Rinckenberger, commercial sales director for Rad Power Bikes. “We’re proud that the partnership with Domino’s, which began with one franchise owner in Seattle several years ago, is now expanding nationwide.”
Greg Keller, a Domino’s franchise owner in Seattle, said the bikes have made a difference.
“While delivery on a traditional bike solved many of our traffic and parking issues, the hills in Seattle were tough on even our best cyclists,” Keller said. “E-bikes were a game-changer for us. We have been able to save money, provide better service, increase hiring and maintain a happy workforce.”
Rad Power Bikes’ Commercial Division oversees fleets for commercial customers around the world, including logistics and delivery companies, government organizations, corporate campuses, law enforcement and more.