DENVER (BRAIN) — Rudy Project has signed on with the Toughman Half Triathlon Series as official helmet and sunglass sponsor. The 10-race series travels across the U.S., challenging athletes of all abilities with a 1.2-mile swim, 56-mile bike and 13.1-mile run.
“We are excited to partner with Rudy Project as our official eyewear and helmet provider. Offering Toughman athletes an opportunity to train and race with proven, quality, innovative technology is a win-win,” said Stefanie Wertovitch, brand manager of the Toughman Triathlon Series. “Both Toughman and Rudy Project are aligned to provide an unparalleled athlete experience throughout North America”
“Triathlon is in our DNA, and we’ll work in every way possible to help grow the sport,” said Paul Craig, president and co-founder of Rudy Project North America. “By partnering with Toughman, Rudy Project will continue our commitment to advancing the science, diversity and spread of multisport activities, while ensuring these athletes have access to the best possible equipment to keep them focused, fast, cool and cool looking.”
This year Toughman will visit Florida, Indiana, Wisconsin, Tupper Lake, Washington State, Minnesota, Alabama, Utah, New Mexico and New York. The 2015 event series begins in March, and concludes with the Toughman Half Iron Championship Race in September at Croton Point Park in New York City. This race is also home to the 2015 USAT Aquabike Championships.
The Toughman Half Iron Triathlon Series is USA Triathlon sanctioned, and racers must be at least 17 years of age. Kids and teens are encouraged to participate in the ToughTeen and ToughKids triathlon events.
