Distributor news
PHOENIX, AZ (BRAIN)—Looking to expand its U.S. market presence, Italian road bike brand Carrera-PODIUM has brought aboard Phoenix, Arizona-based Icycle Bicycles as Western regional distributor.
NORCROSS, GA (BRAIN)—Blue Competition Cycles Inc. and Ciclo Werks have entered into a six-year agreement in which the St. Agatha, Ontario-based bike distributor will become an exclusive Blue dealer, expanding the company’s affiliation with its Northern neighbors.
BLOOMINGTON, MN (BRAIN)—QBP has reached an agreement with Mt. Borah that makes it the exclusive source for the clothing brand’s retail lines.
CENTERVILLE, OH (BRAIN)—Huffy has appointed Action Bikes Pvt as its exclusive distributor for the Indian market.
The company will be offering 15 models in India and Action Bikes will be marketing and selling the products across the country.
VANCOUVER, British Columbia (BRAIN)—Norco Products has teamed with SmartEtailing to launch Norco Sync, where retailers get a broader inventory for their online consumers using Norco's warehouses.
Trek and QBP have already teamed with SmartEtailing and are doing similar ventures.
WEST JORDAN, UT (BRAIN)—Reynolds Cycling has unveiled a new direct-to-dealer business model for the U.S. market.
PAAL-BERINGEN, Belgium (BRAIN)—Ridley’s house accessories brand 4ZA is expanding its distribution in the United Kingdom through Moore Large.
LEXINGTON, SC (BRAIN)—Hawley is now distributing Light & Motion.
VANCOUVER, British Columbia (BRAIN)—Rocky Mountain Bicycles has moved its distribution center from Carson, California, to Salt Lake City, Utah.
MASER, Italy (BRAIN)—Sidi took over distribution this month in its home market of Italy with the formation of a new company-owned subsidiary, Sidi Italia.
Sidi Italia replaces a longtime distributor in that market.
BLOOMINGTON, MN (BRAIN)—The QBP Shock Treatment Center (STC) has achieved certification as an official X-Fusion authorized service center for forks, rear shocks and adjustable seat posts.
BLOOMINGTON, MN (BRAIN)—QBP will dramatically increase its inventory of Zipp products in 2012.
SEATTLE, WA (BRAIN)—Seattle Bike Supply will be distributing Almond Shoes with first deliveries starting in November.
Targeted to the BMX Freestyle market, SBS will be stocking two models in five different color ways.