BRAIN Staff

All articles by BRAIN Staff

October 23, 2012

MONTEREY, CA (BRAIN) — The Sea Otter Classic has added Mike McCormack and Wendy Booher to its communications staff. The two replace outgoing communications director Donna Brown.

Posted in Industry News
October 23, 2012

HAVERHILL, MA (BRAIN) — Mavic, Inc. has updated its dealer website and added a new portal site to centralize online dealer resources in the U.S.

Mavicpro.com is a gateway to wholesale ordering, product technical information, media tools and marketing materials.

Posted in Industry News
October 23, 2012

BOULDER, CO (BRAIN) — Jim Spring, the founder of Leisure Trends Group and a leader in tracking and analyzing the retail sports industry, died Monday at 75.

Posted in Industry News
October 23, 2012
Glacier Glove Cyclocross model

RENO, NV (BRAIN) — Glacier Glove's new Cyclocross model is made for cold, wet, and muddy conditions.

Posted in New Products
October 22, 2012
Bill Watkins crosses the finish line to win the 2011 USA Cycling Masters Road Nationals Criterium Championship in Bend, Oregon, riding a Serotta.

SARATOGA SPRINGS, N.Y. (BRAIN) — William Watkins has been appointed CEO of Serotta and its parent company, Great American Bicycle, the company announced Monday.

Posted in Industry News
October 22, 2012

AIGLE, Switzerland (BRAIN) — The international cycling union UCI on Monday drove the final nail into Lance Armstrong's doping punishment, announcing that it would not appeal the U.S. Anti-Doping Agency's finding that Armstrong doped for much of his professional career.

Posted in International
October 22, 2012

PETALUMA, CA (BRAIN) — CamelBak is adding a glass version of its eddy bottle, which has already been available in plastic and stainless steel versions.

Posted in New Products
October 19, 2012
The ride rollout in Manhattan Beach

FOOTHILL RANCH, CA (BRAIN) — From Giant Bicycle headquarters to Oakley headquarters, more than 120 riders wrapped up a three-day, 200-mile trip on Sunday to benefit the Young Survival Coalition, a global organization dedicated to helping young women diagnosed with breast cancer.

Posted in Industry News
October 19, 2012

CHICAGO, IL (BRAIN) — SRAM Inc. on Thursday announced it was ending its relationship with Lance Armstrong, who used the company's components during his comeback to the sport in 2009 and 2010. SRAM also clarified that Armstrong no longer owned any share in the company.

Posted in International
October 19, 2012

BOULDER, CO (BRAIN) — The butter b1 is a U.S.-made chain holder for cleaning, storing and traveling with a bike with the rear wheel removed.

Posted in New Products

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