BRAIN Staff

All articles by BRAIN Staff

May 23, 2014
Unrestricted entrance should draw in larger audience.

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike is making it easier for the public to attend the show, hoping to draw in larger numbers this September. The show will open to consumers on the final day, Sept. 12. Presented as Customer Appreciation Day, organizers will allow the general public to enter the hall. Cost per entry is $20.

Posted in Industry News
May 22, 2014

NORTH VANCOUVER, British Columbia (BRAIN) — The Bike Shop in Calgary, Alberta, has become the first store in North America to receive a new customized Rocky Mountain merchandising program.

Posted in Retail News
May 22, 2014

BERKELEY, Calif. (BRAIN) —GU Energy Labs this week announced the release of two new products: Chocolate Peanut Butter Energy Gel and Black Cherry Chomps.

Posted in New Products
May 21, 2014

MADISON, Wis. (BRAIN) — The Freedom SuperClamp 4 hitch-mount rack doubles the capacity of Saris’ SuperClamp 2 by adding a second SuperClamp cross bar, allowing for easy and secure transport of up to four bikes.

Posted in New Products
May 21, 2014

CHICAGO (BRAIN) — SRAM’s replacement hydraulic brakes began to ship to dealers globally last week, and the company hopes to complete shipments of the redesigned MY15 road hydraulic brakes next week.

Posted in Industry News
May 21, 2014

LEXINGTON, S.C. (BRAIN)  — Hawley has hired four new sales reps in territories across the U.S. Matthew McClendon takes on the region of East Ohio, West Pennsylvania and Michigan.

Posted in Industry News
May 21, 2014

LAKE FOREST, Calif. (BRAIN) — Distributor Torcano Industries has hired two new outside reps for Southern California — Dennis Barrett and Sean Kneale of Evolution Sports Marketing.

Barrett will cover Santa Barbara and Los Angeles counties, while Kneale will cover Orange, Riverside and San Diego counties.

Posted in Industry News
May 21, 2014

KETCHUM, Idaho (BRAIN) — Smith Optics has announced several new hires and staff promotions as the summer season approaches.

Posted in Industry News
May 21, 2014

COLUMBUS, Ohio (BRAIN) — Adam Eldridge, the framebuilder behind custom steel road and cyclocross label Stanridge Speed Cycles, has launched a new U.S.-built stock bike line under the Wraith Fabrication brand.

Posted in Industry News
May 20, 2014

DRAPER, Utah (BRAIN) — The valley south of Salt Lake City is simultaneously one of the fastest changing regions of Utah  and one where the old ways stubbornly persist. 

Posted in Retail News

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