BRAIN Staff
All articles by BRAIN Staff
December 8, 2017
CARLSBAD, Calif. (BRAIN) — As part of its plan to re-enter the U.S. market, Japanese tire maker IRC Tire named LiFT creative studios as its creative and interactive agency of record.
Posted in Industry News
December 8, 2017
RANCHO SANTA MARGARITA, Calif. (BRAIN) — Felt Bicycles has hired Tyler Meyers as international sales manager. Meyers has a long history in the industry, previously holding senior roles at Shimano, Electra, Trek, BionX and most recently launching Elby bicycles.
Posted in Industry News
December 8, 2017
WATERTOWN, Mass. (BRAIN) — "Advances in component technology too often weigh more than their predecessors," said Seven founder Rob Vandermark. "Disc brakes, thru-axles, tapered steerer forks, PressFit bottom brackets, wider tires, etc. They all add significant weight to a bike. With XX we are leveraging our experience and our materials to their limits to push frame weight back down again."
Posted in New Products
December 8, 2017
SEATTLE, Wash. (BRAIN) — Nuun is expanding the availability of its recently introduced vitamin hydration product into Canada. Nuun Vitamins will debut in Canada at Whole Foods and MEC.
Posted in Industry News
December 7, 2017
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike said it has completely revamped its educational content offerings for its 2018 show. Headlining the show's content will be keynote speaker John Venhuizen, the CEO of Ace Hardware Corporation.
Posted in Industry News
December 7, 2017
REYNOLDSBURG, Ohio (BRAIN) — Kenda Tire has promoted Sam Whitley to the position of North American aftermarket sales manager.
Posted in Industry News
December 7, 2017
BLOOMINGTON, Minn. (BRAIN) — QBP will hold its 2018 SaddleDrive event Aug. 20-24 at Seven Springs Resort, which is an hour away from Pittsburgh.
Posted in Industry News
December 6, 2017
LOS ANGELES, Calif. (BRAIN) — Ergon USA has added Karen Jarchow to the brand's marketing department as assistant marketing director.
Posted in Industry News
December 6, 2017
BLOOMINGTON, Minn. (BRAIN) — QBP is launching the QBP Equity and Diversity Internship as part of its diversity intiative.
Posted in Industry News
December 6, 2017
BATH, U.K. (BRAIN) — Play Sports Network, which produces the Global Cycling Network, Global Mountain Bike Network and Global Triathlon Network, is launching the Electric Mountain Bike Network in early 2018. Haibike and Specialized are among the network's initial sponsors.
Posted in International
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