Short Brand Presentations Create Launchpad for New Products and Opportunities for Storytelling, with Media Access from Anywhere in the World
BOULDER, Colo. - August 19, 2020 - Having held two successful REVEAL digital media conferences in April (Outdoor/Bike) and July (Moto), ECHOS Communications is proud to announce the third event in the series: Scheduled for October 6, the Fall / Winter REVEAL will bring together a strong roster of outdoor, bike and consumer tech brands with an emphasis on new product launches and storytelling.
The REVEAL events are designed to cater specifically to the media, with short brand presentations and time for live Q&A with brand representatives. The digital format perfectly caters to seamlessly integrating video, athlete appearances, and other assets into each presentation, creating a dynamic and fast-paced opportunity for the media to learn about brands and hear what’s new.
“The challenge was to create an event that provides a level of continuity in a time when we can’t gather or meet at the established industry events. After the first REVEAL event in April, the feedback from brands and the media was overwhelmingly positive and we’ve continued to evolve, improve and expand the REVEAL series,” said Rob Reedy, founder and CEO, ECHOS Communications. “The seasonality of the October event is designed to cater to new product launches as well as the holiday gifting season. Since we began in March, we’ve built an A-team of professionals and an effective process to bring this unique event to journalists, and we’re really excited about the next event in October.”
To produce the Fall / Winter REVEAL, ECHOS is collaborating with agencies OutsidePR and Exact Change. Journalists from across the globe will be invited to attend, and each brand will receive a full readout report of attendees and follow-up opportunities.
“The value of REVEAL is that brands are able to present to anywhere from 40 to 100 journalists in a single slot,” added Reedy. “I’ve been in the PR industry for 20 years, and I can confidently say that those numbers are unheard of for any tradeshow environment. With REVEAL, we have a laser focus on one thing: connecting journalists with brands.”
Fall / Winter REVEAL is scheduled for October 6th with specific segments for outdoor, bike and consumer technology.
Brands interested in presenting at REVEAL should contact info@echoscomm.com.
Journalists interested in attending can register here: https://reveal.echoscomm.com/media/
About ECHOS: Founded in 2009, ECHOS Communications is a leader in authentic public relations for active lifestyle, outdoor, consumer technology, and cycling brands. ECHOS specializes in media relations, storytelling, social engagement and brand activations. https://echoscomm.com
About REVEAL: Sparked from the postponement of major industry trade shows, REVEAL was established by ECHOS Communications to create an opportunity for brands and the media to virtually connect and discuss brand stories and new and upcoming products. The Fall / Winter REVEAL is being produced with partner support from Exact Change and OutsidePR. https://reveal.echoscomm.com/
