Digital Media Event Designed to Serve Brands and Media with Brand Launches, Storytelling, and Follow-Up Opportunities
SAN FRANCISCO - April 15, 2020 - REVEAL- a digital media conference developed by ECHOS Communications - has gained momentum as a nexus for select brands and media to come together for authentic storytelling during this period of travel restrictions and the inability to gather in person at industry events.
To produce REVEAL, ECHOS has partnered with agencies OutsidePR and Exact Change. More than 200 journalists have registered, and ECHOS anticipates that interest will continue to grow.
"REVEAL is designed as a solution for select brands and journalists to come together for their shared interest and to provide a level of continuity," said Rob Reedy, CEO, ECHOS Communications. "The event is not intended to replace culturally relevant industry engagements, trade shows or retailer breakout rooms."
REVEAL will take place on April 29th & 30th. To date, the following brands are confirmed, which will offer two segments: cycling and outdoor/active lifestyle:
April 29th - Active Lifestyle/Outdoor:
After School Projects, adidas Sport eyewear, AGV, BUFF, CamelBak, Cotopaxi, Dainese, Helinox, HOKA ONE ONE, icebreaker, Kora, Mission Workshop, Mountain Hardwear, Solo New York, Tracksmith.
April 30th - Cycling:
Abbey Tools, ABUS, AFFINITY Cycles, Bike Flights, Chrome Industries, DZR, Dynaplug, ENDURA, HipLok, Hunt Wheels, Mosaic, OSMO, Orange Seal, Ottolock, Paul Components, Robert Axle Project, Roval Components, State Bicycles, thousand.
"REVEAL is designed to bring people together, support select brands, and provide story opportunities for our friends in the media. REVEAL ties to our history with physical brand experiences, from backcountry media trips, media showrooms, and our mobile deployment vehicle. These physical touchpoints will continue as soon as possible, but with the COVID19 landscape and deep impacts across the industries we serve, the strategy had to evolve," added Reedy. "The introduction of REVEAL serves the need to bring people together for an experience, but in a virtual format, and based on the level of interest, we've announced that we'll be hosting another REVEAL event this winter."
About ECHOS: Founded in 2009, ECHOS Communications is a leader in authentic public relations for active lifestyle, outdoor, consumer technology, and cycling brands. ECHOS specializes in media relations, storytelling, social engagement and brand activations. https://echoscomm.com
About REVEAL: Sparked from the postponement of major industry trade shows, REVEAL offers continuity for brands and the media to virtually connect and discuss brand stories and new and upcoming products. Launched by ECHOS Communications, the April 29th & 30th, 2020 REVEAL is being produced with partner support from Exact Change and OutsidePR. https://reveal.echoscomm.com/
