Advocacy/Non-profits
BRENTWOOD, Tenn. (BRAIN) — Swiftwick is contributing a percentage of the proceeds from sales of its Vision product line to various non-profit initiatives, including a regional IMBA chapter.
LAS VEGAS (BRAIN) — BikeFlights.com donated a total of $10,000 to four bike-related non-profits at the Interbike show. The money was raised through the company's Buck Up for Bikes program.
AUSTIN, Texas (BRAIN) — Mechanics who attend the new three-day technical workshops being offered by the pro mechanics association this fall and winter can count on receiving education from seven brands, in addition to a session on e-bikes and several devoted to business development and profitability.
ASHEVILLE, N.C. (BRAIN) — The Eastern Outdoor Reps Association and New England Sports Reps, two trade groups, are merging to become Eastern Active Sports Reps.
SACRAMENTO, Calif. (BRAIN) — The California Bicycle Coalition (CalBike) has announced the initial program for this year's California Bicycle Summit, set for Oct. 3-6 at the Sacramento Convention Center and surrounding venues.
MADISON, Wis. (BRAIN) – John Burke began with a history lesson. Opening the inaugural PlacesForBikes conference in his hometown Wednesday night, Burke, the president of Trek, recalled the phone call he received 20 years ago from former Rep. Jim Oberstar of Minnesota.
MADISON, Wis. (BRAIN) —The PeopleForBikes Coalition board of directors held their biannual meeting here this week, where it approved eight new Community Grants for bike projects.
WASHINGTON (BRAIN) — Rails-to-Trails Conservancy has awarded over $100,000 in grants through its Doppelt Family Trail Development Fund, which supports small, regional projects that are vital to trail systems but often fall through the cracks of traditional funding streams.
BOULDER, Colo. (BRAIN) — The application period for International Mountain Bicycling Association Ride Centers will open June 1 and run through July 31. The program gives IMBA Ride Center designations to communities showing a commitment to mountain bikers and places to ride.
CARLSBAD, Calif. (BRAIN) — Consumer-direct brand Canyon USA has joined Camber Outdoors, an organization that works to elevate and accelerate women's leadership and participation in the outdoor industry.
DETROIT (BRAIN) — Detroit’s new public bike share system, set to launch in late May, will be named MoGo, Detroit Bike Share — inspired by the city’s heritage as the Motor City and the home of the Motown sound.
CARLSBAD, Calif. (BRAIN) — Canyon USA has joined industry organizations PeopleForBikes, the International Mountain Bicycling Association and the Bicycle Product Suppliers Association, the company announced Tuesday.
PORTLAND, Ore. (BRAIN) — Showers Pass has reached a multi-year partnership with the International Mountain Bicycling Association and its Trail Solutions team.