Advocacy/Non-profits

Posted February 10, 2015
PeopleForBikes organizes fifth fly-in on Capitol Hill

BOULDER, Colo. (BRAIN) – The PeopleForBikes Coalition and several industry executives flew to Washington D.C. last week to meet with members of Congress to discuss the economic benefits of cycling. The visit marked the fifth executive fly-in since the program was launched.

Posted January 23, 2015
Jerry Stritzke at OR on Friday. Photo: Gary Newkirk.

SALT LAKE CITY (BRAIN) — The Outdoor Industry Women's Coalition (OIWC) received a $1.5 million grant Friday from REI to help boost the role of women in the outdoor and bicycle industry.

Posted December 16, 2014

BOULDER, Colo. (BRAIN) — BikeRadar has donated more than $10,000 to World Bicycle Relief with editorial test products auctioned through The Pro's Closet, a Boulder-based eBay reseller.

Posted December 5, 2014

WASHINGTON, D.C. (BRAIN) — The League of American Bicyclists has launched a survey of retail stores to find out how shops are attracting and retaining female customers.

Posted December 4, 2014

BOULDER, Colo. (BRAIN) — Launched in 2010 as a campaign by Bikes Belong, PeopleForBikes said it reached its goal of one million pledging members and supporters Thursday.

Posted December 3, 2014
New group to work closely with PeopleForBikes and NACTO to expand bike sharing.

MINNEAPOLIS (BRAIN) — The directors of bike share programs nationwide have come together to form a new group called the North American Bike Share Association.

Posted December 2, 2014

BOULDER, Colo. (BRAIN) — PeopleForBikes and the Bicycle Product Suppliers Association are joining forces to monitor state and local bike-related legislation and tackle federal industry issues.

Posted November 19, 2014

RIVERSIDE, Calif. (BRAIN) — Jenson USA employees will support World Bicycle Relief's Buffalo Bike program by buying one Buffalo Bike for the organization for each new bike Jenson sells on Cyber Monday, Dec. 1. The pledge will match the first 50 bikes sold that day.

Posted November 13, 2014
A heat map of the activites from the challenge.

SAN FRANCISCO (BRAIN) — Nutrition brand GU Energy Labs and online network Strava have raised $58,683 for the Challenge Athletes Foundation through a GU-sponsored promotion on Strava.com.

Posted October 30, 2014
Gearin’ Up Bicycles operated out of a shipping container its first summer in business.

WASHINGTON (BRAIN) — When Katie Lupo went shopping for a bike after relocating to D.C. from Madison, Wisconsin, for an internship, she was shocked to discover there were no used bike shops in the city. After finishing graduate school, Lupo decided to move to D.C. permanently and open her own. Lupo started Gearin’ Up Bicycles in late 2012 as a nonprofit community used bike shop, modeling it after a similar program in Madison called Dream Bikes.

Posted October 9, 2014

BOULDER, Colo. (BRAIN) — Representatives from Advanced Sports International, Accell Group, Specialized, Continental Tires, the Outdoor Alliance and Bosch met with members of Congress and other Washington, D.C., power brokers during PeopleForBikes' fourth Executive Fly-In last week.

Posted September 19, 2014

BOULDER, Colo. (BRAIN) — PeopleForBikes’ Green Lane Project will offer representatives of all U.S. cities the opportunity next summer to tour the renowned cycling infrastructure of urban centers in Northern Europe and participate in intensive five-day workshops on how they can transform their streets back home.

Posted August 25, 2014
IMBA co-founder Michael Kelley says his electric mountain bike has helped reconnect him to the MTB community at age 71.

STEAMBOAT SPRINGS, Colo. (BRAIN) — Michael Kelley, one of the original founders of the International Mountain Bicycling Association (IMBA) and now age 71, said the electric mountain bike he has been riding has renewed his interest in mountain biking.

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