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Posted December 31, 2014
Mystery no more.

LONGMONT, Colo. (BRAIN) — The untimely death of aero wheel innovator Steve Hed resulted in the most read article on BicycleRetailer.com in 2014. That story, published Nov. 26, shocked and saddened industry members and consumers alike.

Posted in Retail News Tagged BRAIN News
Posted December 31, 2014

BRECKENRIDGE, Colo. (BRAIN) — The 2015 Breck Epic MTB Stage Race has a new official lodging partner and host property, Beaver Run Resort in Breckenridge. The event, first held in 2009, previously had used a local ice arena as its home base.

Posted in North America Tagged Competition
Posted December 31, 2014

PORTLAND, Ore. (BRAIN) —  Cyclone Bicycle Supply has added several new product lines for the new year.

Posted in North America
Posted December 29, 2014

COSTA MESA, Calif. (BRAIN) — The National Bicycle Dealers Association is accepting Supplier Scorecards from its members through the end of the day Wednesday, Dec. 31.

Posted in Retail News
Posted December 29, 2014

KENT, Wash. (BRAIN) — Accell North America is launching a retail support program for its Raleigh and Lapierre branded e-bikes. The program — which includes two Sprinter vans that will visit stores nationwide this year — is modeled on a similar program run by Accell NA's IZIP brand.

Posted in North America Tagged Electric bike
Posted December 29, 2014
Another show planned for Boulder

BOULDER, Colo. (BRAIN) — A new movie by filmmaker Benedict Campbell, "For the Love of Mud, a Film about Cyclo-cross," will premiere at the USA Cycling national cyclocross championships on Jan. 9.

Posted in North America Tagged Competition
Posted December 29, 2014

MONTREAL (BRAIN) — Dorel Industries Inc. is acquiring the remaining 30 percent interest in Companhia Dorel Brasil Produtos Infantis (Dorel Juvenile Brazil), which will become a wholly owned subsidiary of Dorel.

Posted in International
Posted December 29, 2014

CHICAGO (BRAIN) — Range Light, a Chicago investment firm, has launched a new program to invest in healthy, active lifestyle businesses.

Posted in North America
Posted December 29, 2014
The Red Fox Edge.

NIXA, Mo. (BRAIN) — Smack Media is now representing Red Fox Wireless for public relations, the companies have announced.

Posted in North America
Posted December 29, 2014
Speedsleev's Large Carbon Seatsleev.

LANCASTER, Pa. (BRAIN) — Speedsleev Products, the maker of lightweight saddle packs and other products, has expanded its distribution for 2015. 

Posted in International
Posted December 29, 2014

SANTA CRUZ, Calif. (BRAIN) — Praxis Cycles is continuing to grow, with a successful launch of its hollow-forged Zayante road crank, which is being spec'd on more than 10 models of Specialized 2015 model bikes. Demand for the brand's chainrings and conversion bottom brackets also continues, the company said.

Posted in International
Posted December 24, 2014

MADISON, Wis. (BRAIN) — PowerTap is offering a free CycleOps stationary trainer with the purchase of certain PowerTap wheelsets between Dec. 26 and Jan. 5. The program is being run on the brand's website and through its participating U.S. independent dealers.

Posted in North America
Posted December 24, 2014

MADISON, Wis. (BRAIN) — SR Suntour North America is planning retailer drivetrain and suspension clinics, to be held Jan. 16 in Milwaukee and Jan. 30 in Cleveland. Both events are being held at Rays Indoor Bike Park locations and will include a lunch, riding opportunities and swag.

Posted in Industry News Tagged Events
Posted December 24, 2014
This excerpt and photos are used with permission from Bike Mechanic.

An excerpt from a new book from VeloPress, by Guy Andrews and Rohan Dubash with photography by Taz Darling.

Posted in Retail News
Posted December 24, 2014

MADISON, Wis. (BRAIN) — The U.S. Patent and Trademark Office has granted a trademark registration for Saris' Bones trunk rack design, Saris announced Wednesday.

Posted in Industry News
Posted December 24, 2014
Indiegogo campaign has raised $46k so far for underprivileged kids.

VANCOUVER, British Columbia (BRAIN) — PinkBike.com and Trailforks have raised more than $46,000 so far in an Indiegogo campaign to deliver bikes to underprivileged kids. The campaign wraps up at midnight Christmas Eve.

Posted in North America
Posted December 24, 2014

STOCKHOLM (BRAIN) — The Swedish protective gear maker POC is working with Sweden-based Volvo to create a new system that gives Volvo drivers alerts when approaching cyclists.

Posted in Product/Tech Tagged Consumer Electronics Show
Posted December 24, 2014

ST. JOHNSBURY, Vt. (BRAIN) — Indoor riders will be able to experience wind resistance — pinned to actual conditions on the simulated course they are riding — in a new update to Bkool's Indoor simulator software for Mac, Windows and Android.

Posted in Product/Tech
Posted December 23, 2014

WILTON, Ct. (BRAIN) — Cycling Sports Group sent a letter to dealers this week assuring them that its Cannondale Teramo helmet meets all U.S. and international standards for helmet safety.

Posted in North America
Posted December 23, 2014

MILWAUKEE (BRAIN) — A new magazine covering urban cycling is set to begin mailing on Feb. 1. Peter DiAntoni, former editor and publisher of Cog magazine, is heading up the new publication.

Posted in North America Tagged Media/Publishing

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