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Posted January 14, 2015

SAN FRANCISCO (BRAIN) — DZR, the San Francisco maker of urban cycling footwear, said Tuesday that it has signed with Echos Communications as its public relations agency.

Posted in North America
Posted January 14, 2015

FORT WORTH, Texas (BRAIN) — Mellow Johnny’s — the Austin, Texas, destination store co-owned by Lance Armstrong — is expanding to a second location to be housed in the new Clearfork Trailhead Cycling and Fitness Center in

Posted in Retail News
Posted January 12, 2015

BERKELEY, Calif. (BRAIN) — Industry veteran Blair Clark has joined GU Energy Labs, where he will lead the nutrition brand's sales efforts as vice president of sales. Clark has been senior vice president of sales and marketing for Smith Optics for the past 11 years.

Posted in North America Tagged People / Sales Reps
Posted January 12, 2015

PETALUMA, Calif (BRAIN) — Yuba Bicycles is heading out on a 20-city, three-week, electric cargo bike demo tour this week visiting Los Angeles, San Diego, Phoenix, Austin, Dallas, New Orleans, Tampa, Miami, Atlanta and many more cities between.

Posted in North America Tagged Electric bike
Posted January 12, 2015
Competition on Saturday. Photo: Eddie Clark Media via USA Cycling.

AUSTIN, Texas (BRAIN) — The final races of USA Cycling's cyclocross national championships, including the marquee elite men and elite women events, were rescheduled for Monday, after local officials said the course at Zilker Park was becoming too heavily damaged by muddy conditions to hold the races Sunday.

Posted in North America Tagged Competition
Posted January 9, 2015
Bosch's U.S. office for its e-bike division in Irvine, California

IRVINE, Calif. (BRAIN) — Bosch officially opened the U.S. headquarters for its e-bike business division Thursday afternoon, inviting media and representatives from its bike brand partners, including Felt, BH, Lapierre and Haibike, to the unveiling of the new space here.

Posted in North America Tagged Electric bike
Posted January 9, 2015

LOUISVILLE, Ky. (BRAIN) — Chris Chance, who has taken a multi-year hiatus from the bike industry, is returning in March, when he will show a new line of Yo Eddy Team Fat Chance frames at the 2015 North American Handmade Bicycle Show here.

Posted in North America
Posted January 9, 2015
The Emerald is available from BTI and QBP this month.

VALENCIA, Calif. (BRAIN) — DVO Suspension products are available this month to U.S. retailers via distributors QBP and BTI, the brand announced Friday. The young suspension brand, previously sold dealer direct in the U.S., also announced it is adding new products for the downhill and enduro markets.

Posted in North America
Posted January 9, 2015

PHOENIX (BRAIN) — Carla Hukee has joined Pivot Cycles, where she will be handling Pivot's brand and communications, the company announced Friday.

Posted in North America Tagged People
Posted January 8, 2015

MANCHESTER, N.H. (BRAIN) — The Bike Cooperative has released a list of stores that joined the retailer-owned co-op in the second half of 2014.

Posted in Retail News
Posted January 8, 2015

MADRID (BRAIN) — Rotor Bike Components is rolling out an expanded global program offering consumers a 30-day trial of any of the Spanish company's Q-Ring oval chainrings for road, triathlon, mountain and cyclocross.

Posted in North America
Posted January 8, 2015
The new SRAM DirectMount Badge.

CHICAGO (BRAIN) — SRAM's top level single-chainring offroad group, XX1, is now coming with a black finish, and includes several new options, including a carbon crank protector boot and a cover for unused front derailleur mounts.

Posted in Product/Tech
Posted January 7, 2015

COLORADO SPRINGS, Colo. (BRAIN) — USA Cycling has hired six new staff members in three departments. Most notably, the hires include Andy Sparks as director of track programs and Mark Guthart as technical director. 

Posted in North America Tagged People
Posted January 7, 2015

TAIPEI, Taiwan (BRAIN) — Folding bike brand Tern has added distributors in Japan, Greece and Turkey, expanding its distribution to 65 countries worldwide.  

Tern has joined with longstanding Japanese distributor Akibo, which also imports Colnago and Fuji and handles exports for Shimano. 

Posted in International
Posted January 7, 2015

WATERLOO, Iowa (BRAIN) — GravelGrinderNews.com, a calendar of events for gravel racing and riding founded in 2008 by Mark "Guitar Ted" Stevenson, is merging with RidingGravel.com, a news site and forum for gravel rid

Posted in North America Tagged Web/Internet / Mergers/Acquisitions / Media/Publishing
Posted January 7, 2015

MONTREAL (BRAIN) — Dorel Industries is opening an office in Chile, the Canadian company announced Wednesday. Dorel Sports Chile S.A. will be based in Santiago de Chile and will lead all sales, marketing, distribution and customer service of Dorel Sport's brands, including Cannondale, GT, Schwinn, Mongoose, Sugoi and Caloi, in Chile and Peru.

Posted in International
Posted January 7, 2015

CHICAGO (BRAIN) — SRAM is reuniting with the French UCI WorldTour team AG2R La Mondiale. The team will use SRAM components, Zipp wheels and Quarq power meters.

Posted in International Tagged Competition
Posted January 7, 2015
Nominations accepted for inaugural list to be published in March 15 issue.

LAGUNA HILLS, Calif. (BRAIN) — As many longtime veterans across all sectors of the industry retire or prepare for succession or retirement, a new class of influencers is coming to the fore. These young men and women are taking steps to help shape the industry's future — today.

Posted in North America Tagged BRAIN News
Posted January 6, 2015
Eric Schenker

BEVERLY, Mass. (BRAIN) — Craft Sportswear North America has named Eric Schenker as its new CEO. Schenker takes over the role after 10 years with the company. He previously was director of sales and marketing.

Posted in North America Tagged People
Posted January 6, 2015

BOSTON (BRAIN) — Race announcer, event promoter and journalist Richard Fries is set to become the new executive director of the Massachusetts Bicycle Coalition, also known as MassBike.

Posted in North America Tagged Advocacy/Non-profits / People

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