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Posted February 24, 2015

An industry veteran says the industry needs to come together to meet the needs and wants of consumers.

Posted in Retail News Tagged MAP
Posted February 24, 2015

SEATTLE (BRAIN) — REI now has Ghost bikes available at its stores and its website.

Posted in Retail News
Posted February 24, 2015

CARLSBAD, Calif. (BRAIN) — Ridley Bikes has hired Lift Creative Studios to handle public relations and specific marketing projects in North America this year.

Lift's founder Steve Driscoll has previously handled marketing at Mavic, Velomax/Easton and Flite Controls.

Posted in North America
Posted February 24, 2015

WILTON, Conn. (BRAIN) — Dorel Sports has promoted Bob Kmoch to president of its Pacific Cycle Group division. Kmoch has been serving in a dual role as both interim president and CFO for the past year at Pacific Cycle.

Posted in Industry News
Posted February 23, 2015

ANAHEIM, Calif. (BRAIN) — Cycle Group Inc., the parent company of Box Components and Promax USA, has partnered with the Polygon United Ride mountain bike team as its shifter and derailleur sponsor.

Posted in North America
Posted February 23, 2015

CHATTANOOGA, Tenn. (BRAIN) — Pacenti Cycle Design has named Rick Vosper Marketing Services as its agency of record, the company announced Monday.

Posted in North America
Posted February 23, 2015

SAN FRANCISCO (BRAIN) — After nine months of contentious negotiations, the Pacific Maritime Association and the International Longshore and Warehouse Union announced Friday a tentative agreement on a new five-year contract covering workers at all 29 West Coast ports.

Posted in North America
Posted February 21, 2015

BLOOMINGTON, Minn. (BRAIN) —  Old man winter played Minnesota nice and released his icy grip on the Midwest just in time for QBP's annual Frostbike event, which kicked off Friday at its Twin City headquarters.

Posted in North America Tagged Frostbike
Posted February 20, 2015
ZEN's AR45 frame.

PORTLAND, Ore. (BRAIN) — ZEN Bicycle Fabrication is launching its own frame line branded, ZEN.

Posted in North America
Posted February 20, 2015

BLOOMINGTON, Minn. (BRAIN) — 45NRTH, the QBP-owned fat bike brand, has launched a consumer website focused on groomed winter fat biking locations.

Posted in North America Tagged Web/Internet / Media/Publishing
Posted February 20, 2015

SAN FRANCISCO (BRAIN) — Rumbleship is making a B2B website available to any of the brands that are available to dealers through its service.

Posted in North America
Posted February 20, 2015

KETCHUM, Idaho (BRAIN) — Club Ride Apparel is expanding its 2015-2016 Fall-Winter line to further embrace fat biking, the company said.

Posted in Product/Tech
Posted February 20, 2015
Chris and Cindy Cocalis with Beverly Barr (right).

PHOENIX, Ariz. (BRAIN) — Industry veteran and life-long cyclist Beverly Barr has recently retired after helping to shepherd Pivot Cycles' credit and collections department through the company's first seven years of business.

Posted in North America Tagged People
Posted February 20, 2015

RAPID CITY, S.D. (BRAIN) — Strider Sports International Inc. has announced the dates and locations for its 2015 Strider Championship Series, a national racing series for children. 

Posted in North America
Posted February 20, 2015

BROOKLYN (BRAIN) — Sommerville Sports Cyclewear is now available in Australia via Melbourne-based distributor C4U Sport. C4U Sport will offer Sommerville's complete cycling and triathlon custom apparel lines, as well as select retail and footwear products.

Posted in International
Posted February 20, 2015

CHARLOTTE, N.C. (BRAIN) — Giordana Cycling apparel launched an entirely new website, GiordanaCycling.com, this week.

Posted in North America Tagged Web/Internet
Posted February 20, 2015

CHICAGO (BRAIN) — SRAM has hired Uwe Reichelt as its European director of OEM sales. He fills the position vacated when Robert Priest left SRAM last June. Reichelt comes from Continental's motorcycle division, where he was global head of sales, marketing, product management, and R&D since 2011.

Posted in North America
Posted February 19, 2015

BOISE, Idaho (BRAIN) — K-Edge has signed FE Sports for its Australian distribution.

Posted in International
Posted February 19, 2015

BLOOMINGTON, Minn. (BRAIN) — Quality Bicycle Products will distribute Five Ten off-road cycling shoes starting in March.

QBP will ship a full range of men's, women's and kids' Five Ten shoes, featuring the Redlands, Calif.-based brand's proprietary, high-friction Stealth rubber compound.

Posted in North America
Posted February 19, 2015

CARLSBAD, Calif. (BRAIN) — Haro Bikes has brought on a Southern California branding and advertising agency, The Creative Bar, for a complete rebrand of their mountain bike line. The Creative Bar has worked on rebrands with other action sport clients including Intense Cycles, VEE Tire Co., and KTM.

Posted in North America

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