Announcements
Wheel Giant will oversee all exhibitor sales for Taiwanese and Chinese manufacturers
Women’s outdoor brand reinforces its commitment to people and the planet
At a Vélofollies packed with news and action, Classified takes the next step on its ambassador journey by bringing in the former Road World Champion Philippe Gilbert.
Davis, CA — IRC Tire is pleased to announce that they have been chosen as the official tire of Garmin Unbound Gravel presented by Craft, the premier gravel cycling event in the world.
Davis, CA — IRC Tire (Inoue Rubber Company) is pleased to announce an expanded partnership with Monuments of Cycling (MOC)’s iconic Belgian Waffle Ride (BWR). IRC will continue as the Official Tire of the growing series of BWR’s ‘Unroad Races’, which are unique mixed-surface Classics-style events.
HUSQVARNA'S VERSATILE, RIDER-CENTRIC MOUNTAIN CROSS RANGE IS EQUALLY AT HOME AND CAPABLE CLIMBING OR DESCENDING
With rider-focused engineering and technical refinement, Husqvarna E-Bicycles has just released the details of its all-new Mountain Cross range of EMTBs.
EXCITING 11-BIKE PEDAL-ASSIST MOUNTAIN BIKE RANGE EXPANDS THE GASGAS FAMILY
45NRTH is proud to announce a new partnership with Protect Our Winters (POW), a nonprofit organization that helps passionate outdoor people protect the lifestyles they love from climate change.
For 2023 Quality Bicycle Products updated its Dealer's Choice partnership program to help retailers boost their bottom line in a rapidly evolving marketplace.
Vista, CA- Electric bike brand Troxus has selected Lucidity Business Development for its planned growth and expansion into the US market.
Industry-leading Bike.Rent Manager has launched a new platform to connect consumers with rental shops worldwide, Bike.Rent.
American Fork, Utah (January 4th, 2023)— From humble beginnings in a Utah garage in 1993, Lizard Skins
Two renowned Bay Area cycling brands come together for the 2023 season
Company is looking to set the precedent by introducing technology that is attainable to consumers during unstable financial times.
Hildebran, NC, December 30, 2022 - DeFeet is announcing structural change internally to custom sales as well as domestic and International distribution. In September DeFeet announced the migration of its online B2B ordering process to NuOrder by Lightspeed.
The Bahati Foundation, with the generous support of Giant and Liv Bicycles and other alliance partners, will “GIVEBack” to deserving community children that are part of the Foundation’s Adopt-A-School Outreach Program 2022-2023
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