PARK CITY, Utah (BRAIN) — Online retailer Competitive Cyclist was named the official U.S. retailer for Tour de France products for the third consecutive year. The partnership with Amaury Sport Organisation, which coordinates the Tour, was announced Thursday.
Offering a curated selection of official A.S.O. Tour de France products, Competitive Cyclist has authentic jerseys, bibs, and accessories, helmets, gloves, and other gear. It also has souvenirs and collectibles that commemorate Tour history.
"The Tour de France is not just a race; it is also a cultural phenomenon that captivates cycling fans globally," said Ian Gonder, Competitive Cyclist senior brand marketing manager. "Our partnership perfectly aligns with our mission to support and inspire all cyclists by offering official Tour de France gear and apparel from the esteemed brands with which we have cultivated long-standing relationships."
Competitive Cyclist sells road and mountain bikes, components, apparel and accessories. A.S.O. organizes more than 240 days of competition each year, encompassing 90 events across 30 countries.