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Backcountry.com Launches New Stores

Published May 21, 2009

SALT LAKE CITY, UT (BRAIN)—Backcountry.com has launched two new bike stores: HuckNRoll.com, dedicated to mountain bikers; and RealCyclist.com, the world's first exclusive road cycling shop online.

These new stores join Backcountry.com's other cycling focused stores Chainlove.com (MTB) and Bonktown.com (Roadies), giving Backcountry.com more of an online footprint in the bicycle industry.

HuckNRoll will be stocking more than 6,000 products from 130 bike-specific brands. The shop will have components from Shimano, Race Face, Truvativ, Avid, Easto and Gravity; apparel and accessories from Fox Racing, Troy Lee Designs, POC, Sombrio, Dakine, Endura and Zoic; and complete bikes from Santa Cruz, Intense, Titus, Look and Rocky Mountain.

RealCyclist will have the same amount of products and brands including Pinarello, Colnago, Look, Litespeed, Campy, Shimano, Zipp, FSA, Castelli, Hincapie, Craft and Capo Forma.

As an extra incentive, the first 20 people to place an order for more than $1,000 on RealCyclist.com get a free Real Cyclist team kit. Check out http://www.realcylist.com/spend-a-K-get-a-kit for more details.