CHICAGO, IL (BRAIN)—SRAM has hired Altino Lourenco as its marketing coordinator for France, Spain and Portugal.
Before joining SRAM Lourenco held many positions in the industry. From wrenching for legendary downhill champion Nicolas Vouilloz to being a product manager of a global bike brand for the French market, Lourenco has done it all, always with his energetic and enthusiastic attitude, according to a press release.
He will be based out of the SRAM DSD location Chambery, a big move from his previous home on the Cote d‘Azur, which will require him to give up his beloved flip-flops for warmer footwear.
