BOULDER, CO (BRAIN)—Leisure Trends Group, the leader in retail sales tracking, consumer research and CRM solutions for the bicycle industry, has added JJ Rudman to its staff as a retail analyst.
“I couldn’t be more proud to be part of the LTG team,” said Rudman. “The specialty cycling retail sell-through data generated here is absolutely without peer in terms of depth, accuracy and quality.”
Rudman has been working in the cycling industry for more than 22 years—including time managing a Top 100 retailer and as the marketing director for CatEye, according to a press release. His extensive market research experience includes 11 years as the market research director at Boulder Sports Research, a firm focused on the cycling and outdoor markets, as well as work outside the sporting arena.
“We are thrilled to have JJ join LTG. His unique background and skill set bolsters our Analytics group with regard to Retail Tracking, as well as our Consumer Research division,” said Charlie Cooper, LTG VP/general manager. “JJ’s cycling industry expertise is a natural fit with our consistently expanding corral of bike clients.”
Rudman can be reached at Leisure Trends by calling 303-786-7900 ext.126 or by email at jj@leisuretrends.com.
