Growth Cycle is shipping its new Ready to Pedal consumer DVD next week. Subtitled, "Ride More, Drive Less, Here's How," the content is timely. With a 90 percent dealer margin, sales are strong, and the HD quality video and gorgeous San Diego backdrop means production quality is high. To see the first of the 50 videos, entitled, "Why Ride?" just click on the link (and in the lower right corner, switch the red arrow to HQ to see the HD video version), or visit the Web Exclusive section at the bottom of the page.