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Cannondale Launches APD

Published May 15, 2008

BETHEL, CT (BRAIN)—To further support its technology heritage, Cannondale has formed a new Advanced Product Division (APD).

APD’s mission is to focus on delivering breakthrough technology, advanced materials, design, manufacturing and production methodologies for bicycle development.

“The projects that this group will be working on will incorporate products from a variety of different categories,” said Chris Peck, vice president of research and development at Cannondale. “The goal is to advance the perception of what a bicycle can be and how it can perform. This touches everything from recreation bikes to World Cup Downhill and the Tour De France.”

APD is a global group of engineers and industrial designers led by Torgny Fjeldskaar, Cannondale’s global director of industrial design and advanced products.

“The group that we’ve assembled includes the most forward-thinking minds in the industry. Having these people focusing all their efforts on innovation is very exciting and I think we’ll see some very cool products coming out of it,” Fjeldskaar said.

The group consists of specialists in advanced composites engineering, suspension design engineering, industrial design and electrical engineering. Chief engineer for APG will be Chris Dodman. Chris is responsible for innovations such as BB30, Si Hollowgram cranks and many designs that will debut in the near future.