GOLDEN, Colo. (BRAIN) — Carbs Fuel, which released a high-carbohydrate energy gel last year, has followed up with a new drink mix.
"In continuing our mission to help more athletes effectively fuel their sport, we wanted to introduce our sport drink mix. We know the best fueling strategy is the one you adhere to; offering products in various forms will further help athletes to maintain their performance. Our drink mix was thoughtfully crafted to not only deliver the necessary carbohydrates, but to also support the hydration needs of athletes. The benefits of using our carbohydrate drink mix allows athletes to not only fuel their activities, but to also replenish sodium lost during exercise," said Aaron Gouw, Chief Product Officer at Carbs Fuel
The mix is available in a 1,000-gram carbohydrate stand-up pouch, as well as a 75-gram carbohydrate single-serving sachet.
"Through a careful balance of maltodextrin, sucrose, fructose, and highly branched cyclic dextrin, we achieve a 1:0.8 glucose to fructose ratio. Similar to the Carbs Fuel Original Energy Gel, this drink mix bypasses the use of added flavors or preservatives; the drink mix has a natural light, smooth, and bright flavor," the company said.
The stand-up pouch retails for $36 and the single-seving sachets retail for $3. Carbs At the price of $36.00 per stand-up pouch, you'll get 1,000 grams of carbs per pouch at just 3.6 cents per gram of carb. If you choose to go the single serving sachet of 75 grams of carbs, these will run $3.00 per sachet at just 4 cents per gram of carb.
Carbs Fuel sells through its website and independent retailers, with a dealer locator on its site. Interested retailers can find more information at carbsfuel.com/pages/become-a-retailer.