Matt Wiebe

Matt Wiebe

Matt is one of the magazine’s original editors, penning his first article in BRAIN’s second edition in 1992. With a penchant for obscure parts, frames and brands, Matt ended up as the technical editor. He also had more bikes and bike parts in his garage than all the other editors combined. Matt said he’s looking forward to his 30-year sabbatical at the company and hopes to spend some of that “free” time walking around Interbike and checking out the goods instead of writing copy for the Show Daily.

Matt works from an office in Santa Fe. Mailing address:

369 Montezuma #248
Santa Fe, NM 87501

mwiebe@bicycleretailer.com

All articles by Matt Wiebe

NAHBS goes big in Sacramento with record attendance, ‘Road Plus’ bikes

February 28, 2016

SACRAMENTO, Calif. (BRAIN) — This year’s North American Handmade Bicycle Show proved the old adage: If people don't have to fight 18 inches of snow, they will come.

Posted in Industry News

Kent's BCA bikes get Made in USA label

December 3, 2015
BCA's new headbadge.

MANNING, S.C. (BRAIN) — Bikes rolling out of Kent International's Bicycle Corporation of America factory will be badged "Made in USA with domestic and imported parts" according to a recent ruling by U.S. Customs. Previously the bikes were labeled "Assembled in USA with parts made in China."

Posted in Industry News

ZC Rubber launches Arisun tire brand in US

November 24, 2015

FORT COLLINS, Colo. (BRAIN) — ZC Rubber produced 100 million bike tires last year, many of which showed up on the North American market under other brands. Now the tire maker is launching its own house brand of high-end tires under the Arisun brand in the U.S.

Posted in Industry News

Taichung report: Tire makers talk standards

October 23, 2015

TAICHUNG, Taiwan (BRAIN) — Anyone who has had to cut a tire off a rim with a knife, take heart: Bike tire makers have finally had enough too.

Posted in Product/Tech

Taichung report: Power hub expands beyond pedalec to training

October 22, 2015

TAICHUNG, Taiwan (BRAIN) — Innotorq's torque-sensing rear hub relies on reading the torsional rotation of the cassette barrel around an axle to quantify drivetrain loading.

Posted in Product/Tech

Taichung report: Tires — OEMs have them their way

October 20, 2015

TAICHUNG, Taiwan (BRAIN) — You can configure the car of your dreams online, changing interior and exterior color, engine spec and other options and see how your wishes affect the bottom line.

Posted in Product/Tech

Taichung report: Clarks wants your brake service business

October 20, 2015

TAICHUNG, Taiwan (BRAIN) — Servicing hydraulic brakes is a pain in numerous ways. Not only does each manufacturer have a slightly different bleed kit, but hose ends are specific to different brands.  To service the brakes on the American market takes a variety of bleed kits that invariably get mixed up.

Posted in Product/Tech

Shimano sales up 30% in first quarter

April 30, 2015
Bike-related sales lead the way with 34 percent gain.

OSAKA, Japan (BRAIN) — Shimano is on a roll, pocketing an extra $518.7 million in new business last year and adding to that $187.7 million in additional sales it earned over the first quarter ended in March.

Posted in International

NAHBS slugs one in Louisville

March 9, 2015
Heyyyy Bata Bata Bata.

LOUISVILLE, Ky. (BRAIN) — The foot of snow that fell in Louisville last week may have complicated exhibitor setup for the North American Handmade Bicycle Show, but it had little impact on show-goers, with many exhibitors saying Saturday's attendance was the busiest they've ever seen.

Posted in Industry News

Mexican bike makers request anti-dumping investigation

December 22, 2014

MEXICO CITY (BRAIN) — Mexican officials have put numerous U.S. bike suppliers on notice that the Mexican government will be placing children's bikes imported from China under increasing scrutiny as it continues an anti-dumping investigation.

Posted in International

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