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Kids Ride Shotgun Now Available From QBP

Published November 8, 2024

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BLOOMINGTON, Minn. - Kids Ride Shotgun, a leader in products that enable engaging mountain biking experiences for families who ride with young children, are now available to specialty retailers in the U.S. from Quality Bicycle Products (QBP), the largest wholesale distributor of bicycle products in North America.

Best known for their mountain bike child seats, Kids Ride Shotgun have created a range of products for outdoor families with kids 0 - 5 years, aimed at helping them hit the trails together, inspiring young ones to a life on 2 wheels.

QBP Category Business Manager Mark Lalonde said, “We’re excited to add Kids Ride Shotgun to our portfolio of best-in-class brands available to our U.S. retail partners. We’re confident this brand and category is a powerful opportunity for our specialty bicycle retailers to drive sales and nurture life-long riders and customers."

Since launching in the U.S with HLC in 2020, and more recently adding BTI in April 2024, Kids Ride Shotgun have continued to see strong growth, despite bike industry challenges.

"We're on a mission to raise mountain bike kids, which nicely complements QBP's vision of 'Every Butt on a Bike'. Adding QBP to our distribution network will result in more families riding together." – Dan Necklen, Kids Ride Shotgun Co-Founder.

Retailers interested in stocking Kids Ride Shotgun can contact BTI, HLC or QBP, or visit www.kidsrideshotgun.com for more information.

About QBP:

Quality Bicycle Products works to advance the experience of bicycling for the wellbeing of people and the planet. From developing our own compelling bicycle and accessory brands, to distributing the most comprehensive portfolio of top brands in the industry, to sparking advocacy efforts that increase ridership, Q serves as a common thread that weaves together retailers, suppliers, industry partners, and riders. With distribution centers in Minnesota, Pennsylvania, Nevada, Colorado, Vancouver, and Toronto, Q reaches a network of more than 5,000 independent retailers. As a certified B Corporation, we strive to be an extraordinary business partner and employer, and we have made good on that goal for more than 40 years. For more information about Quality Bicycle Products, visit qbp.com

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