April 16th, 2024 – Bradenton FL : LOOK & Corima USA has announced a new US partnership to distribute Goodyear bicycle tires and related products in the United States.
The Goodyear Bicycle Tire range covers the premium Road, Urban / Trekking, Gravel, and Mountain Bike markets, is currently being raced in the World Tour, and has made appearances in the Tour de France and on the podium at the Giro d 'Italia with the Eagle F1 R and Eagle F1 SuperSport R tubeless tires.
"We're excited to begin this commercial partnership with LOOK & Corima USA. By implementing a direct sales force in the US, we will not only improve access to the award-winning range of Goodyear Bicycle Tires but provide effective dealer education and support as we continue to grow" says Luke Musselman, President of Goodyear Bicycle Tires. "I have known Mike for over a decade, and he and the team at LOOK & Corima USA are an ideal partner to further expand Goodyear's segment presence with IBDs in the US."
"The LOOK & Corima USA Team are excited for the opportunity to add Goodyear to our commercial offering and believe our combined brands can benefit from the partnership. Dealers will have opportunities to achieve pricing and freight benefits more easily by combining Goodyear tires to their pedal & cleat orders." Said Mike Gann, President of LOOK & Corima USA.
Dealers can inquire about pricing and program details by emailing sales.usa@lookcyle.com or connecting with their local LOOK & Corima sales representative.
About The Goodyear Tire & Rubber Company and Rubber Kinetics
Goodyear is one of the world's largest tire companies, with global presence and impact across industries. As an industry leader, Goodyear strives to develop state-of-the-art products and services that set the technology and performance standard. Goodyear is establishing itself as a leading brand within the global bicycle tire segment through licensing collaboration with Rubber Kinetics, specialists in performance cycling tires. Goodyear Bicycle Tires use the latest in tire innovation to enhance each bicycle journey through superior reliability, style, and performance. For more information about Goodyear Bicycle Tires and its products, go to www.goodyearbike.com.
About The Goodyear Tire & Rubber Company
Goodyear is one of the world's largest tire companies. It employs about 72,000 people and manufactures its products in 57 facilities in 23 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate.
For more information on LOOK products, please visit LOOKcycle.com