Big Flats, NY (January 15, 2023) — Industry innovators, Stan's NoTubes, has appointed Peter Hunt to the newly created role of Area Manager for the EMEA region.
Tasked with supporting growth and development of the EMEA region, Hunt will be looking to support existing brand partners in the region and develop under-represented territories and markets.
With an impressive cycling industry heritage across his 15 year career – most recently moving from the role of Head of Brands and Marketing at Raleigh, where he onboarded and supported the growth of Stan's NoTubes in the UK – Hunt has strong ties to the brand and is well placed to support further growth across the EMEA region.
Commenting on his appointment, Hunt says "I am thrilled to be joining a true innovator and market leader in the industry – with few brands having the foresight, innovation and product pedigree that Stan's has proven time and again. I am excited about the opportunities for the future of such an iconic brand, and playing my role in further raising the profile of Stan's NoTubes in the EMEA region."
Brett Hahn, Stan's Global Sales Director, expressed "having worked with Peter previously, I value his high energy, business acumen and strategic thinking – along with just being incredibly human and a genuine pleasure to be around. I look forward to further developing the STAN's market position throughout the region with Peter's insight and guidance."
About Stan's NoTubes
Stan's NoTubes is a pioneering brand that revolutionized the cycling industry with its groundbreaking tubeless technology over twenty years ago. Today, it continues to be at the forefront of innovation, producing industry-leading products that enhance performance and deliver an unparalleled cycling experience.
