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Lanctôt to Distribute Goodyear Bicycle Tires in Canada

Published April 19, 2021

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Montreal – NRG Enterprises, a division of Raymond Lanctôt, Ltd. has signed a multi‐year agreement to distribute Goodyear Bicycle Tires in Canada. NRG/Lanctôt will take over distribution on April 1, 2021. Sales representatives will have samples, catalogs, and pricelists in the coming days. NRG/Lanctôt will stock Goodyear products in both of its Quebec and BC warehouses, so dealers can get next‐day delivery whenever the product is needed most.

"Goodyear is one of the world's most recognizable tire brands. The Goodyear Bicycle tire range use the latest in tire innovation to enhance each bicycle journey through superior reliability, style, and performance We look forward to working with them," said Diane Lanctôt, Lanctôt president.

Jean Cloutier, vice president at Lanctôt, said, "Adding Goodyear bicycle tires to our brand portfolio will help us complete our product selection in the road and gravel markets, which Goodyear is well known for. "As an industry leader, they strive to develop state‐of‐the‐art products that set the technology and performance standard, and their short lead times make them a valuable partner in an unpredictable climate."

"NRG/Lanctôt is an excellent partner to help grow our brand business in Canada. They have been at the forefront of mountain and urban cycling in Canada for almost 30 years and are avid cyclists and athletes who are passionate about the bike business. They are well known for their enthusiasm and expertise and have deep roots in the Canadian cycling scene," said Andrew Patton, director of sales at Goodyear Bicycle Tires.

About Lanctôt Ltd.:

Since 1953, Lanctôt Ltée has been a Canadian‐based, family‐run business that specializes in the distribution and production of premium sporting goods, apparel, and eyewear. www.rlanctot.com

About The Goodyear Tire & Rubber Company and Rubber Kinetics:

Goodyear with its global presence and impact across industries, is one of the world's largest tire companies. As an industry leader, Goodyear strives to develop state‐of‐the‐art products and services that set the technology and performance standard. Goodyear is establishing itself as a leading brand within the global bicycle tire segment through licensing collaboration with Rubber Kinetics, specialists in performance cycling tires. Goodyear Bicycle Tires use the latest in tire innovation to enhance each bicycle journey through superior reliability, style and performance. For more information about Goodyear Bicycle Tires and its products, go to: www.goodyearbike.com/.