Ottawa, ON (December 7, 2020) – Cycling Canada is excited to announce a 2-year partnership with fitness technology company Wahoo Fitness. Through this partnership, Wahoo will provide KICKR smart trainers and ELEMNT GPS bike computers for National Team and Cycling Canada high performance programs.
Wahoo will also be heavily invested in Cycling Canada's virtual events calendar by temporarily providing KICKR smart trainers for major virtual competitions. More information regarding these events will be announced in the new year.
"We are thrilled to welcome Wahoo to the Cycling Canada family," said Josh Peacock, Events & Partnerships Manager at Cycling Canada. "This exciting partnership will provide our High Performance program with best-in-class equipment from a true industry leader, which we are confident will translate to elevated success on the international stage."
"We are thrilled to announce this partnership with Cycling Canada," commented Colin Eustace, VP Global Marketing at Wahoo. "Their core values resonate perfectly with Wahoo thanks to their desire to help every cyclist develop their full potential. The development of athletes is something Wahoo has always stayed close to; by recognizing and understanding the needs of these athletes, we are able to offer them the latest in innovation to aid them on their journey."
About Wahoo Fitness
Located in Atlanta, USA, Wahoo Fitness has created a full ecosystem of sensors and devices for runners, cyclists, and general fitness enthusiasts. Wahoo's award-winning line of products include the KICKR family of smart indoor riding equipment and accessories, the ELEMNT family of bike computers and sport watches, the TICKR family of heart rate monitors, as well as Speedplay dual-sided pedals and The Sufferfest structured training software. Learn more about Wahoo's full line of products and apps at wahoofitness.com.
About Cycling Canada
Cycling Canada is the governing body for competitive cycling in Canada. With the vision of becoming a leading competitive cycling nation, Cycling Canada manages the High Performance team, hosts national and international events and administers programs to promote and grow cycling across the country.
