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Unior USA selects ADVNTR Media Group as communications partner

Published October 16, 2019

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Hired to assist on market communications, marketing and website development, UK based ADVNTR Media Group join Unior USA in promoting the Made For Work message and highlight the advantages of Unior Bike Tools to US bike stores and end users.

Unior is a brand represented by Euro Tool Works based in Upstate NY. Euro Tool Works also distributes Black Mamba Nitrile Workshop Gloves, PrestaCycle inflation tools, and Sinter Brake Pads.

Made For Work

At some point it became more important to look at your tools rather than putting them to work. So- called tool manufacturers became more interested in hiring designers rather than engineers. More effort and money were put into the packaging rather than the tool itself. To add insult to injury the finished design is often shipped off to a factory halfway around the world to actually be built.

The end result is often a subpar tool at an artificially high price. Unior tools are first and foremost Made For Work.

Our bike tools are designed and manufactured in-house alongside the same tools and parts we make for our automotive, heavy industry, and skilled trades customers. 100 years of experience manufacturing tools for those markets have given us a good idea of what’s required to make a quality tool and we utilize that knowledge to deliver the best tools possible.

No frills. No fluff. Just solid, dependable tools for those that are here to work.

Unior tools offer the highest quality of manufacture, functionality and longevity. They produce tools, repair stands (including the new Electric Assist Stand) and workshop cabinetry designed for professional and domestic users.

Over the coming months UniorUSA.com will be re-designed to offer an enhanced user experience whilst a programme of increased communication, product and brand assortment, and education will be rolled out to better support the US dealer.

Links: uniorusa.com advntr-media.com

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