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HLC Adds Bike Protection Solutions To Its Portfolio With Bikeshield

Published September 9, 2019

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Levis, Quebec and Lexington, S.C. – September 9th, 2019 – HLC announced today an exclusive partnership with Bikeshield and their top-of-the-line bike protection solutions. Products will be available to US and Canadian retailers in September. 

Bikeshield’s protection kits are made with self-healing material that won’t yellow or crack over time. HLC will carry three kits with varying levels of protection – fork only, solo frame, and full-frame coverage – for any road, MTB or gravel bike. The kits range in price from $29.99 to $79.99 MSRP – retailers will benefit from better margins. 

‘’ We’re proud to put our expertise in a can so consumers can maintain the look and value of their bikes’’, says the Bikeshield Protection crew.

Dave Savard, Director of Product at HLC says, " Bike protection is big with consumers right now so we’re really excited to partner with Bikeshield." He added " It’s a great addition to our product portfolio and we think there’s a lot of potential for IBDs.”

About Bikeshield Protection

Bikeshield Protection was formed by a group of people passionate about the bicycle industry. The product catalog includes kits for mountain bikes and road bikes, suspension fork protection, and solo protection made to fit any bike. For more information, visit

About HLC

HLC is a leading distributor of bicycles, parts and accessories in North America. With headquarters in Lévis, Québec and Lexington, South Carolina, the company has the largest IBD reach on the continent – servicing more than 5,000 retailers with more than 60 sales representatives and 4 regional distribution centers.


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