AUSTIN, Texas (BRAIN) — Strava will host a panel on bike commuting and its Strava Metro service at the SXSW Interactive conference here on Saturday. The panel discusion will be led by Strava's co-founder and CTO, Mark Shaw. The panel will also include pro racer Tim Johnson, Rapha ambassador and SXSW head of publicity Kelly Krause, and journalist and Strava cycling brand manager Andrew Vontz.
The event is at 5 p.m. at the Austin Convention Center.
"Many of the same athletes who use Strava as a social network and training tool also commute to work by bike or foot," said Shaw. "With a service called Strava Metro, we anonymize, aggregate and package that data for urban planners. This helps to optimize decisions about infrastructure like green lanes, crosswalks and separated bikeways. Planners can then measure the actual impact these changes have, too, in a way that's never been possible before."
Strava bills its Metro service as a modern alternative to traffic counting methods like clickers.
More information on the pane is at schedule.sxsw.com/2016/events/event_PP55741. More information on Strava Metro at metro.strava.com.
