News

Posted November 2, 2015

BERLIN (BRAIN) — German e-bike company Brose has hired Anne Guethoff as its new director of marketing. Guethoff has diverse marketing management and sales integration experience at companies including Johnson & Johnson, Essilor Transitions and Rodenstock.

Posted November 2, 2015

TAIPEI, Taiwan (BRAIN) — Organizers in Taiwan are encouraging members of the bike industry and bike advocacy community to combine trips to next year's Velo-City Global conference and the Taipei Cycle Show.

Posted November 2, 2015
Basagoitia suffered a spinal injury at the Red Bull Rampage.

SALT LAKE CITY (BRAIN) — Photographer Justin Olsen is auctioning a limited-edition photo print of pro rider Paul Basagoitia, with the proceeds to benefit Basagoitia's recovery fund.

Posted November 2, 2015
New BRAIN issue looks at growth in retail chains nationally, the NBDA's list of America's Best Bike Shops, a Florida retailer's lawsuit against Giant, and more.

LAGUNA HILLS, Calif. (BRAIN) — Some of the biggest bike retailers in the U.S. are getting bigger, adding new locations even as the number of bike shops in the country is on a steady decline.

Posted November 2, 2015

MADRID (BRAIN) — Rotor Bike Products will be distributed in the United Kingdom by Saddleback, starting Jan. 1.

Posted November 2, 2015

BROOKLYN, N.Y. (BRAIN) — Custom clothing brand Verge Sport   has purchased Sommerville Sports, another New York-based brand.

Posted October 30, 2015

LÉVIS, Quebec (BRAIN) — Lambert announced Friday that it is extending its product portfolio with the addition of Evoc products. As of Nov. 1, Lambert will be the exclusive distributor of Evoc in Canada, taking over from Passion Sports, which has distrbuted Evoc for the past five years.

Posted October 30, 2015

ALBANY, Calif. (BRAIN) — Cycle Monkey has signed on as the exclusive U.S. distributor for the Gebla Rohbox.

Posted October 30, 2015

BURLINGTON, Vt. (BRAIN) — Burton on Friday announced a new U.S. sales structure and the role for Elysa Walk, who announced earlier this week that she was stepping down as general manager at Giant to join the Vermont snowboard company.

Posted October 30, 2015
New Belgium Brewing event series has raised more than $4 million in 16 years.

FORT COLLINS, Colo. (BRAIN) — New Belgium Brewing's Tour de Fat, a series of fun bike-and-beer events held around the country, raised nearly $650,000 for bike non-profits this year, bringing its total contribution over 16 years to more than $4 million.

Posted October 29, 2015

WASHINGTON (BRAIN) — QBP is recalling some BMX cranksets and complete bikes that were spec’d with the cranksets because the crank spindles can break.

Posted October 29, 2015

MORGAN HILL, Calif. (BRAIN) — Specialized founder Mike Sinyard was featured in a recent segment on NBC's Today show, which reported on programs designed to help kids with ADHD by prescribing bike riding, rather than medications.

Posted October 29, 2015

ST. PAUL, Minn. (BRAIN) — Park Tool's redesigned website, www.parktool.com, has expanded product information with an increased educational section focused on helping professional and home mechanics diagnose and repair bicycles.

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