VISTA, CA (BRAIN)—Electra Bicycle Company has selected creative agency Bailey Gardiner to handle its national public relations.
Have you seen BRAIN's blog coverage on our new Taiwan blog? Click on link to check out blog coverage straight from the Taipei International Cycle Show.
TAIPEI, Taiwan (BRAIN)—The Taiwanese government wants 160,000 new electric scooters on the road over the next four years.
When Bonnie Tu selected the location for the Liv / Giant store in Taipei, people thought she was crazy. The location was in the main business area where banks and major corporations were located, far from the central shopping district. But Tu said the location needed to be next to the target customer.
TEMPE, AZ (BRAIN)—Titus Cycles has signed on to be the official bike sponsor of Epic Rides' 6th Annual Whiskey Off-Road bike race taking place on April 25, 2009.
WESTPORT, CT (BRAIN)—Fox Racing Shox reported net sales of $131.7 million in 2008, up from $105 million the year before, according to earnings released on Friday by its parent company, Compass Diversified Holdings, Inc.
"Make fun, not war."
—Hugo Martin, writer for the LA Times, at the end of his story about the trail system at Monterey's Ft. Ord. Click on link to read story.
BETHESDA, MD (BRAIN)—Representatives from the Bicycle Product Suppliers Association met with CPSC staff Wednesday to appeal a petition that seeks to exclude kids’ bikes from new regulations on lead limits. The BPSA made the petition on behalf of its 85 member companies and the industry at large earlier this year.
NEWMARKET, Ontario (BRAIN)—Bicycle Trade Association of Canada (BTAC) members shipped 14,499 more units to shops last year, a 6.5 percent increase over 2007. Sales revenue rose 9.3 percent over the year.
LAGUNA BEACH, CA (BRAIN)—Sparc Retail has hired John Telfer, founder and former chief executive officer of BroForm.com and Influence Technologies, to be vice president of business development.
MINNEAPOLIS, MN (BRAIN)—Christopher Smith, formerly of Time Sport USA and a 20-year veteran of the bicycle industry, has established an office in the United States for Lazer Helmets, a Belgian designer and manufacturer of bicycle, motorcycle and leisure helmets.
MILAN, Italy (BRAIN)—Oakley sales helped push its parent company, Luxottica, over the 5 billion euro mark for the first time in its history in 2008 despite a difficult end to the year.
TAIPEI, Taiwan (BRAIN)—Grumbling over Taipei Cycle’s timing and its isolated new venue can still be heard, but everyone who is anyone in the bicycle industry will come together there this week.
Portland delegates Jay Graves of the Bike Gallery and Karl Rohde of the Bicycle Transportation Alliance go over their meeting schedule for their day at the Hill. Graves passed out the infamous flourescent bicycle pins that have become a hot item at the Summit this morning during the rally.
MONTREAL (BRAIN)—Dorel Industries said on Wednesday it had its best ever year in 2008 despite economic challenges in the fourth quarter that left the company sitting on millions of dollars worth of inventory.
LAGUNA HILLS, CA (BRAIN)—BRAIN editors could roll into your shop later this year as the magazine expands on its successful Dealer Tour with stops in Minneapolis and Boston.
WASHINGTON, D.C. (BRAIN)—The U.S. Consumer Product Safety Commission, in cooperation with Electra Bicycle Company, have announced a voluntary recall of about 3,000 Electra '09 bikes with front trays.
The front tray on the bicycle can come loose and contact the front tire, posing a fall hazard to riders.
BAY SHORE, NY (BRAIN)—In keeping with a 20-year tradition of creating innovative marketing tools to support the efforts of its retailers, Finish Line now offers free-to-dealer hang tags like the one included in the March 15 edition of Bicycle Retailer and Industry News.
WASHINGTON, D.C. (BRAIN)—How common is biking in Copenhagen? “ To use a bike is like brushing your teeth,” said Andreas Rohl. “In Copenhagen, it’s nothing special to go by bike.” Rich, poor, male, female, young and old—they all can be seen riding around town.