E-Commerce, social media, online media
MINNEAPOLIS (BRAIN) — Kinetic's new website includes enhanced product information including videos, technical information, reviews, new page layouts and a customer service portal. The website is now live.
GREENSBORO, N.C. (BRAIN) — Following a social media furor sparked by the unauthorized use of content on Bikerumor.com last week, the cycling tech blog announced it has updated its editorial policy and — in the instance of any future “copyright errors” — pledged to make a $1,000 charitable donation to the cycling charity of the aggrieved party’s choice.
BERKELEY, Calif. (BRAIN) — GU Energy Labs and Strava are teaming up to raise at least $50,000 for the Challenged Athletes Foundation (CAF).
BLOOMINGTON, Minn. (BRAIN) — QBP has rolled out a new app, ScanToCart, that enables dealers to create orders on the fly by scanning barcodes with a smartphone or tablet.
WASHINGTON, D.C. (BRAIN) — The League of American Bicyclists will host a webinar Thursday that will delve into data and insights on the impact of female cyclists on the bicycle business.
SAN DIEGO, Calif. (BRAIN) — One Industries, supplier of protective gear, apparel and components for motocross and mountain bike use under the One, SixSixOne, Tag Metals and Sunline brands, has launched a B2B website for specialty retailers and distributors.
PITTSBURGH (BRAIN) — Dirt Rag and Bicycle Times magazines are now available in all digital formats via Magzter.
LOS ANGELES (BRAIN) — The Internet Corporation for Assigned Names and Numbers (ICANN) has approved a host of new extension names, including .bike, as a new Top Level Domain with an open registry.
LARAMIE, Wyo. (BRAIN) — LiveUpdateGuy.com will offer live interactive text coverage of the Tour de France for the third year.
OGDEN, Utah (BRAIN) — Volagi Cycles has launched a new business to business website that allows retailers to configure a bike's specs before ordering it. The site also includes a fit guide to ensure proper frame size.
BOULDER, Colo. (BRAIN) — The Bicycle Product Suppliers Association went live with its new website, bpsa.org, on Tuesday. July 1 is the first day of the 2014-15 fiscal year for the 100-year-old organization.
MORGAN HILL, Calif. (BRAIN) — Kali Protectives has revamped its website, with a greater emphasis on presenting the helmet and protective gear brand's technology, sponsored riders, and photography and storytelling.
WILTON, Conn. (BRAIN) — Cannondale has released the third installment of its digital newspaper, the Cannondale Gazette, with separate versions showcasing the Giro d’Italia and Amgen Tour of California.
COLORADO SPRINGS, Colo. (BRAIN) — Crossbikereview.com has added two new contributors to its site.
The first is Joe Pinzone, who is an architect, father and cyclocross expert. Pinzone has already contributed several articles to the site, including a shoe review and an article on kids' cyclocross bikes.
SAN FRANCISCO (BRAIN) — Campagnolo is the latest brand to create a cycling club on Strava.com, where the component company's fans can share their ride information and socialize.
MORGAN HILL, Calif. (BRAIN) — Specialized and Strava have collaborated on a new social media platform, Strava Shop Pages, for retailers to build community around their businesses, better serve customers and get more people on bikes.
BLOOMINGTON, Minn. (BRAIN) — Quality Bicycle Products is forbidding its dealers from selling its house brands — including Surly, Salsa and others — through third-party online retail platforms like eBay and Amazon.
QBP informed its accounts of the new policy on Thursday.
ESCONDIDO, Calif. (BRAIN) — Two-time Ironman world champion Scott Tinley and former triathlon journalist Mike Plant have announced the launch of trihistory.com.
SCOTTS VALLEY, Calif. (BRAIN) — Easton-Bell Sports says its e-commerce vendor servers were affected by malware and that someone may have obtained personal data from customers who made purchases from the Easton-Bell Sports website in December.
The company said about 6,000 customers were affected.
REDWOOD SHORES, Calif. (BRAIN) — Former Easton-Bell Sports marketing director Don Palermini has joined Consumer Review, the publisher of MTBR.com and RoadBikeReview.com, as editorial director.